10 questions for 10 years of Perfect Storm

Perfect Storm turns 10 in 2026, we cant believe it! Since we set out we’ve always put expert freelancers front and centre with how we work. We wouldn't be here without you.

We’re hugely proud of all of you, our community of specialists. Working with you ensures our clients get best-in-class delivery in any channel, industry or technology experience.

Over the last 10 years our industry has evolved massively - for agencies, clients and freelancers alike. Changes in technology, culture, working behaviours, as well as globalisation and geopolitical transformation are impacting how we all work.

As part of our 10 year celebrations we’re looking to unpick what the future looks like for freelancers in our industry. We want to understand the trends, predictions and insights that will impact the future of how they work and how we can help them thrive.

We’d hugely appreciate it if you could answer the 10 questions below.

Results will be used anonymously. As a thank you for your time, if you leave your email address you’ll be entered into a prize draw to win a 3 x £100 Amazon vouchers.

Please could you also forward it on to any marketing freelancers you know? Thank you!

Closing date Friday 19th December
1.How long have you been a freelancer?(Required.)
2.What freelance sectors/disciplines do you mainly focus on? (pick as many as apply)(Required.)
3.Do you mainly work through agencies or direct with clients?(Required.)
4.Which of the following statements do you agree with, in relation to how easy/difficult the last 12 months have been? This is in relation to securing new and profitable business. (pick any that apply)(Required.)
5.Are you working more or less hours in 2025 compared to the previous year? Is that by choice?(Required.)
6.What are the hardest things about being a freelance? (pick as many as apply)(Required.)
7.What are the things that would make you recommend being a freelancer to someone in the industry? (pick as many as apply)(Required.)
8.Do you feel the things listed below are worse or better/more or less common in 2025 than in previous years?(Required.)
Better than previous years
Worse than previous years
About the same as previous years
Clients being more flaky
Being asked to quote for work or provide proposals which go nowhere
Ghosting
Reduced budgets
Availability of agency work
Availability of direct client work
More challenging/interesting work
Receiving confusing/less detailed briefs
Receiving more specific/niche briefs
More competition for the work available
Day rates
Theft of ideas
Less understanding of how the freelance relationship should work
9.If you work with agencies, which of the following statements do you agree with? (pick all that apply)(Required.)
10.Has AI made your work-life easier / more productive? (pick any that apply)(Required.)
11.If you would like to be entered into the prize draw for completing the survey, please leave your email here. Thank you!