2017 Chick-fil-A Kickoff Game Fan Survey

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* 3. What is your age?

13 to 17

18 to 24

25 to 34

35 to 44

45 to 54

55 to 64

65 to 74

75 or older

I prefer not to answer

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* 4. What is your approximate average household income?

$0 - $24,999

$25,000 - $49,999

$50,000 - $74,999

$75,000 - $99,999

$100,000 - $124,999

$125,000 - $149,999

$150,000 - $174,999

$175,000 - $199,999

$200,000 and up

I prefer not to answer

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* 5. CHECK ALL THAT APPLY: Who did you attend the game with?

Spouse

Friend

Business Associate

Child (13 or under)

Child (14-18)

I prefer not to answer

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* 6. CHECK ALL THAT APPLY: On which social media networks do you follow the Chick-fil-A Kickoff Game or Chick-fil-A Peach Bowl?

Twitter (@CFAPeachBowl)

Facebook (Chick-fil-A Peach Bowl)

Instagram (@CFAPeachBowl)

None, but I am on social media

None, but I am NOT on social media

I prefer not to answer

If none, why not?

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* 7. CHECK ALL THAT APPLY: Where did you get your Chick-fil-A Kickoff Game information?

Chick-fil-A Kickoff Game Website

Chick-fil-A Kickoff Game Social Networks

Chick-fil-A Kickoff Game E-mails

School Website

School Social Networks

School E-mails

School Ticket Mailing

I prefer not to answer

Other (please specify)

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* 8. CHECK ALL THAT APPLY: On game day, I would like to use my phone to...

receive updates on schedules, events, traffic, etc.

receive special offers for food, beverages and merchandise.

view live game stats in the stadium.

post on social media.

I prefer not to answer.

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* 9. On a scale of 1 to 5, how would you rate your overall experience at each event?

	Poor	Below Average	Average	Above Average	Excellent	Did not attend
FanZone presented by Coca-Cola	FanZone presented by Coca-Cola Poor	FanZone presented by Coca-Cola Below Average	FanZone presented by Coca-Cola Average	FanZone presented by Coca-Cola Above Average	FanZone presented by Coca-Cola Excellent	FanZone presented by Coca-Cola Did not attend
Tailgate Town built by the Home Depot	Tailgate Town built by the Home Depot Poor	Tailgate Town built by the Home Depot Below Average	Tailgate Town built by the Home Depot Average	Tailgate Town built by the Home Depot Above Average	Tailgate Town built by the Home Depot Excellent	Tailgate Town built by the Home Depot Did not attend
Chick-fil-A Kickoff Game	Chick-fil-A Kickoff Game Poor	Chick-fil-A Kickoff Game Below Average	Chick-fil-A Kickoff Game Average	Chick-fil-A Kickoff Game Above Average	Chick-fil-A Kickoff Game Excellent	Chick-fil-A Kickoff Game Did not attend

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* 10. CHECK ALL THAT APPLY: During my Chick-fil-A Kickoff Game experience I...

had fun.

felt I got a good value.

was treated well.

was well informed about bowl events and activities.

prefer not to answer.

Other (please specify)

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* 11. Please rate your overall impression of the atmosphere at the Chick-fil-A Kickoff Game.

Excellent (one of the top sports events I have attended)

Very Good (better than most sports events I have attended)

Average (about the same as most sports events I have attended)

Below Average (worse than most sports events I have attended)

Poor (among the worst sports events I have attended)

I prefer not to answer

What elements contributed to this impression?

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* 12. CHECK ALL THAT APPLY: What features would you most like to see/hear on a stadium video board?

Commercials

Promotions to win prizes

Game statistics

Game highlights and replays

Behind the scenes video

Scores from other games

Shots of fans in stands

Fan photos or social media posts

I prefer not to answer

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* 13. Would you have come to town earlier or stayed any longer to attend...

a concert

a parade

an event with College Football Hall of Famers

no event would have caused me to change my visit

I prefer not to answer

What elements contributed to this impression?

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* 14. Did you visit any of the following attractions?

Georgia Aquarium

College Football Hall of Fame

World of Coca-Cola

Center for Civil and Human Rights

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* 15. On a scale of 1 to 5, how would you rate your overall Chick-fil-A Kickoff Game experience at the fan events and game?

Poor

Below Average

Average

Above Average

Excellent

I prefer not to answer

Poor

Below Average

Average

Above Average

Excellent

I prefer not to answer

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* 16. On a scale of 1 to 5, how would you rate your overall Chick-fil-A Kickoff Game experience in Mercedes-Benz Stadium?

Poor

Below Average

Average

Above Average

Excellent

I prefer not to answer

Poor

Below Average

Average

Above Average

Excellent

I prefer not to answer

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* 17. Did your feelings about Chick-fil-A as a company change because of your experience at the Chick-fil-A Kickoff Game? Are your feelings now...

Much more positive

Somewhat more positive

About the same

Somewhat more negative

Much more negative

I prefer not to answer

If possible, please elaborate on the reasoning for your answer choice above.

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* 18. Thank you for filling out our attendee survey.

Please enter your email to be eligible to win tickets to the January 1, 2018 Chick-fil-A Peach Bowl. (We won't share your email with any third-party. Ever!)

For official rules and privacy policy visit www.chick-fil-kickoffgame.com.

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2017 Chick-fil-A Kickoff Game Fan Survey - FSU vs Alabama