State of the Mobile Publishing Market Report 2025 Survey

In this survey for our fourth report on the State of Mobile Publishing, we are using industry trends and your responses from previous reports to dive more deeply into understanding the priorities of mobile professionals like you. We'll be touching on your plans to use personalisation and AI to drive success for your apps and on where apps sit in your overall strategy. For some of the data questions, if you don't have hard numbers, please give us your best estimate. If you'd like to set up a quick call to take you through this together, we'd be very happy to do so. Thank you for taking part.