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* 1. In what region of the country is your company headquarters located?

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* 2. What best describes your title?

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* 3. How many years has your company been in business? (Please enter your answer as a whole number.)

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* 4. Which one of the following best describes your business?

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* 5. What percent of your annual sales come from the following property types?

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* 6. Describe the current state of the landscape and lawn care service market in your region.

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* 7. What’s your 2019 business outlook?

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* 8. What was your total revenue for 2018?

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* 9. What do you expect your total revenue for 2019 will be?

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* 10. What do you expect your total revenue for 2020 could be?

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* 11. What is your economic outlook for 2020? What's driving this response?

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* 12. How does your expected 2019 revenue compare to what you budgeted for the year?

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* 13. By approximately what percent did your total gross revenue change from 2018 to 2019 for the following service areas? (Tell us the percent change in either a positive or negative number. Use a 0 for no change.)

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* 14. By approximately what percent do you expect your total gross revenue to change from 2019 to 2020 the following service areas?  (Tell us the percent change in either a positive or negative number. Use a 0 for no change.)

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* 15. What was your 2018 net profit?

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* 16. What do you anticipate your 2019 net profit to be?

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* 17. How does your expected 2019 net profit compare to what you budgeted for the year?

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* 18. What do you anticipate your 2020 net profit could be?

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* 19. What percentage of your clients in RESIDENTIAL TURF+ ORNAMENTAL CARE have you retained over the last 12 months?

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* 20. What percentage of your clients in COMMERICAL TURF + ORNAMENTAL CARE have you retained over the last 12 months?

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* 21. What percentage of your clients in RESIDENTIAL MOWING + LANDSCAPE MAINTENANCE have you retained over the last 12 months?

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* 22. What percentage of your clients in COMMERCIAL MOWING + LANDSCAPE MAINTENANCE have you retained over the last 12 moths?

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* 23. What percentage of your clients in RESIDENTIAL DESIGN BUILD + INSTALLATION have you retained over the last 12 months?

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* 24. What percentage of your clients in COMMERCIAL DESIGN BUILD + INSTALLATION have you retained over the last 12 months?

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* 25. What percentage of your clients in RESIDENTIAL IRRIGATION + WATER MANAGEMENT have you retained over the last 12 months?

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* 26. What percentage of your clients in COMMERCIAL IRRIGATION + WATER MANAGEMENT have you retained over the last 12 months?

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* 27. By what percent did your total operating costs change from 2018 to 2019? (Please enter the percent change, in either positive or negative number. Use 0 for no change.)

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* 28. By what percent do you expect your total operating costs to change from 2019 to 2020? (Please enter the percent change, in either a positive or negative number. Use 0 for no change.)

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* 29. How much on average did your company charge for the following services in 2018 and in 2019? Please leave blank if you don't offer the service.

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* 30. What does your company pay PER HOUR for the following positions? (If you don’t employ a certain type of worker, please leave the field blank.)

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* 31. What is the average annual salary your company pays for the following positions? (If you don’t employ a certain type of worker, please leave the field blank.)

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* 32. Have fuel prices been stable or fluctuating? What have you done about them?

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* 33. Would you consider using alternative fuels in your business? Why or why not?

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* 34. What has been the most challenging aspect of your business in 2019? What have you done to try and combat it?

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* 35. How has weather affected your business this year?

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* 36. Is there any equipment that’s helped your company be more efficient?

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* 37. Is there any software you’re using to help streamline your systems?

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* 38. What’s the No. 1 reason team members cite for leaving your company?

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* 39. What are you doing to attract new members to your team?

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* 40. What’s the No. 1 thing you’d like to improve in your business for 2020?

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* 41. What’s one thing you have improved during 2019?

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* 42. Are you involved in any local, state or national associations? If yes, which ones?

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* 43. How often to do you travel to educational events or seminars?

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* 44. What do you read to help you grow your business? Please list examples.

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* 45. On what social media platforms do you personally have an account (not a company account)?

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* 46. What social media platform do you personally use most frequently?

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* 47. On what social media platforms do you use to promote your company?

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* 48. What social media platform does your company use most frequently?

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* 49. How do you use your accounts?

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* 50. Please tell us about yourself. Note: This information will remain confidential unless you, during a follow-up interview, grant us permission to use it. Your last five fill-in-the-blank answers are not anonymous; please don't answer them unless you're open to having your comments published in LM.

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