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* 1. What is your gender?

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* 2. What is your age?

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* 3. What is your ethnicity?

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* 4. Which state & city do you live in?

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* 5. Are you single or married?

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* 6. How many children do you have?

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* 7. Do you have a pet? If yes, what type of pets?

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* 8. How many pets do you have? Which breed?

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* 9. Do you have an elderly dog or cat? If yes how old are they? What type of health issues do they have?

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* 10. Select the most appropriate to your view on your pets?

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* 11. Do you buy gifts to celebrate your dog or cat’s birthday?

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* 12. What’s the most important concern towards your pets?

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* 13. How much on average do you spend on pet accessories for your dog or cats?

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* 14. What type of pet accessories did you purchase for your dog or cats in the past 6 months?

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* 15. When you travel, do you take your pets with you?

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* 16. Would you be happy to pay slightly more than the average pet shop price for high quality, unique and well designed products for your dog or cat?

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* 17. Do you own a pet carrier? If yes what type of pet carrier do you prefer?

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* 18. Is there functionality, feature & material you would like to see on pet carrier & beds that’s not available on the market yet & why?

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* 19. Where do you usually shop for your pet accessories?

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* 20. Do you shop pet accessories online? If yes, which online store you prefer and why?

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* 21. List 2 of your favorite dog or cat related Facebook page, chat forum or blog?

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* 22. Do you volunteer or donate to any animal related charities? If yes, which one?

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* 23. When purchasing a pet carrier or bed, rank from 1 to 5. 1 as most important, 5 as least important to you?

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* 24. Does your dog or cat suffers any type of allergy?

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* 25. Do you allow your dog or cat to sleep with you on your bed?

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* 26. Do you have a pet bed? if yes, What type of bed you have for your dog or cat? Basic pillow shape or fancy type?

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* 27. What is your personal style on fashion & home décor?

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* 28. What is your favorite color in clothing & accessory? Why?

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* 29. When you do use a pet carrier, where do you usually take your pets to? And for what purpose?

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* 30. Is there a particular thing, imagery or scent that will triggers warm & fuzzy feeling / memories of you and your pet?

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