The Role of Legal Media in the Law Firm / Chambers Marketing Mix
A joint initiative between Solicitors Journal and Kysen PR

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1. Enter the Prize Draw
For a chance to win a £250 Amazon voucher, enter your email address here.

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2. How many people work in your marketing department?

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3. Does your marketing team have roles dedicated to PR?

Yes

If yes, how many?

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4. Do you use external PR agencies?

On a retained basis

On an ad hoc basis

Not at all, and no plans to

Not at the moment, but plan to at some point

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5. What are your main reasons for reading the legal press?
Tick all that apply.

To read thought-leadership articles

To see what competitors are doing

To monitor coverage of your own firm/chambers

To stay updated on legal news and developments (cases, deals, firm news)

To demonstrate knowledge of current legal affairs to senior colleagues

To explore job opportunities

Other (please specify)

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6. Which legal publications does your firm/chambers subscribe to?
Tick all that apply.

Law.com International

The Law Society’s Gazette

The Lawyer

Legal Business

Legal Cheek

Legal Futures

New Law Journal

Solicitors Journal

Other (please specify)

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7. How does legal media fit into your marketing strategy?
Tick all that apply.

General brand positioning

Employer branding and recruitment

Encouraging referrals from other firms

Reaching General Counsel audiences

For barristers: reaching potential solicitor clients

Other (please specify)

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8. Why is it important for your firm/chambers to feature in...

the legal press in general?

Solicitors Journal specifically?

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9. When reading the legal press...

what’s the maximum time you can spend on an article that interests you? In minutes.

what’s the best time of day for you to read these articles?

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10. Is there any content or topics you’d like to see in Solicitors Journal that aren’t currently covered?

Yes

If yes, please describe:

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11. What are the main sources of new business for your firm/chambers?
Please rank from 1 (most important) to 8 (least important). Click the arrows to re-order the items.

The Role of Legal Media in the Law Firm / Chambers Marketing Mix
A joint initiative between Solicitors Journal and Kysen PR

Question Title

1. Enter the Prize Draw
For a chance to win a £250 Amazon voucher, enter your email address here.

Question Title

2. How many people work in your marketing department?

Question Title

3. Does your marketing team have roles dedicated to PR?

Question Title

4. Do you use external PR agencies?

Question Title

5. What are your main reasons for reading the legal press?
Tick all that apply.

Question Title

6. Which legal publications does your firm/chambers subscribe to?
Tick all that apply.

Question Title

7. How does legal media fit into your marketing strategy?
Tick all that apply.

Question Title

8. Why is it important for your firm/chambers to feature in...

Question Title

9. When reading the legal press...

Question Title

10. Is there any content or topics you’d like to see in Solicitors Journal that aren’t currently covered?

Question Title

11. What are the main sources of new business for your firm/chambers?
Please rank from 1 (most important) to 8 (least important). Click the arrows to re-order the items.

Question Title

12. Do you have formal referral agreements with other law firms?

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13. What type of organisation is yours?
Tick one.

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14. And what is your organisation’s total headcount?

The Role of Legal Media in the Law Firm / Chambers Marketing MixA joint initiative between Solicitors Journal and Kysen PR

Question Title

* 1. Enter the Prize DrawFor a chance to win a £250 Amazon voucher, enter your email address here.

Question Title

* 2. How many people work in your marketing department?

Question Title

* 3. Does your marketing team have roles dedicated to PR?

Question Title

* 4. Do you use external PR agencies?

Question Title

* 5. What are your main reasons for reading the legal press? Tick all that apply.

Question Title

* 6. Which legal publications does your firm/chambers subscribe to?Tick all that apply.

Question Title

* 7. How does legal media fit into your marketing strategy?Tick all that apply.

Question Title

* 8. Why is it important for your firm/chambers to feature in...

Question Title

* 9. When reading the legal press...

Question Title

* 10. Is there any content or topics you’d like to see in Solicitors Journal that aren’t currently covered?

Question Title

* 11. What are the main sources of new business for your firm/chambers?Please rank from 1 (most important) to 8 (least important). Click the arrows to re-order the items.

Question Title

* 12. Do you have formal referral agreements with other law firms?

Question Title

* 13. What type of organisation is yours?Tick one.

Question Title

* 14. And what is your organisation’s total headcount?

The Role of Legal Media in the Law Firm / Chambers Marketing Mix
A joint initiative between Solicitors Journal and Kysen PR

1. Enter the Prize Draw
For a chance to win a £250 Amazon voucher, enter your email address here.

2. How many people work in your marketing department?

3. Does your marketing team have roles dedicated to PR?

4. Do you use external PR agencies?

5. What are your main reasons for reading the legal press?
Tick all that apply.

6. Which legal publications does your firm/chambers subscribe to?
Tick all that apply.

7. How does legal media fit into your marketing strategy?
Tick all that apply.

8. Why is it important for your firm/chambers to feature in...

9. When reading the legal press...

10. Is there any content or topics you’d like to see in Solicitors Journal that aren’t currently covered?

11. What are the main sources of new business for your firm/chambers?
Please rank from 1 (most important) to 8 (least important). Click the arrows to re-order the items.

12. Do you have formal referral agreements with other law firms?

13. What type of organisation is yours?
Tick one.

14. And what is your organisation’s total headcount?