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Real in the Field
How are you? We’re calling on all physician relations field staff to answer this simple survey to give us a sense of the field challenges you are facing in today’s marketplace. Weigh in and we’ll share the results.
1.
Gatekeepers and their influence on your visit effectiveness
No impact, I am able to work through them effectively all but about 5% of the time
Some impact, I am stalled out by them more than 20% of the time
A lot of impact, I am stalled out by them more than 50% of the time
They dominate and I am unable to get through 70% or more of the time
I can only get through if I bring a lunch
2.
My conversations and meetings with doctors...
80% or more of my visits the messages I provide have a clear tie to a need that was verbalized by the physician
50% or more of my visits the messages I provide have a clear tie to a need that was verbalized by the physician
I provide messages that have a clear tie to what my internal stakeholders have asked of me
Most of my meetings are not with doctors
3.
Advancing the relationship is a core element of the relationship process. While we respect you have many different ways to score your success, if you had to pick one, what would it be?
My measure is my ability to
earn the right referral
. I measure my success based on this as the priority
My measure is my ability to solve their concerns. My priority measure is my ability to
hear their issues and get them solved
or heard
My measure is my ability to let the office team know about our services. My priority measure is the
number of practices I tell about our offerings
My measure is my ability to
get the new physicians visible
. This is the number one priority for me
My measure is my ability to keep the internal stakeholders informed.
Field intelligence
is the priority for me
4.
What one thing would enhance your field effectiveness in 2017?
