State of the Market Survey If you’re a hospital digital marketer, you know the demands on you and your team are growing rapidly. We wrote this survey to get some insight from the marketplace about which trends are developing. Question Title * 1. Do you direct the web, digital strategy or related efforts for a hospital or health system? Yes No Question Title * 2. Please enter your title. Question Title * 3. Have you reached the mobile tipping point? (the number of mobile visitors is larger than the number of desktop/laptop visitors) Yes No Not sure Question Title * 4. Do you use a CRM? Yes No Question Title * 5. If no, do you have plans to acquire one within the next 18 months? Yes No Question Title * 6. Do you have an integrated blog? (does the blog sit within your website?) Yes No Question Title * 7. What is your biggest content issue? (please choose 3) Not enough content Too much content Managing distribution on social media Governance Not able to create the content we want to create Budget Technology Staff isn't trained about content appropriately Other (please specify) Question Title * 8. Do you have any plans to create a content strategy for wearables? Yes No Question Title * 9. How many content leads do you have on your team? (A content lead is a person who manages content projects and writes content.) 0 1 2-3 more than 3 Other (please specify) Question Title * 10. If you would like to leave your name and contact information, we will get in touch with you for a quick conversation about these topics. Question Title * 11. Please provide any additional comments. Done
