Status of the Cryotherapy Industry. Benchmarking Study Your Business Question Title * 1. How old is your business? Less than a year Between 1 and 3 years Between 3 and 5 years More than 5 years Question Title * 2. How many locations do you currently have? Just 1 2 Between 3 and 5 More than 5 Question Title * 3. What is your business model? I operate inside somebody else's business and don't have a brand name of my own My business is a completely INDEPENDENT BRAND I operate my business under a LICENSED BRAND NAME My business is a FRANCHISE Question Title * 4. For licensing purposes, how have you categorized your business? Wellness and/or fitness center Medical practice/ clinic Med spa Spa Beauty center/ salon Other (please specify) Question Title * 5. What type of space do you occupy? (check all that apply) I own the building in which my business operates I have a prime storefront location (high traffic and visibility) I have an easily accessible yet not prime storefront location I rent a space in a shopping mall I rent a space inside a commercial building I rent a space inside another business (a gym, spa, doctorate, or similar) Question Title * 6. How big is the space you occupy? (if you have several locations, check all that apply) It is just a room Less than 50 square meters/ less than 550 square feet Between 50 and 150 square meters/ between 550 and 1650 square feet Between 150 and 300 square meters/ between 1650 and 3250 square feet More than 300 square meters/ more than 3250 square feet Question Title * 7. How complex is your operation? I operate in only one city I operate in several cities of the same state/ country (under the same set of regulations) I operate in several states (under different sets of regulations) I operate in several countries Question Title * 8. How are you managing your business? I am the owner-operator of my only location I am an owner-operator of one of my locations I have hired a manager to run my only location I have hired manager(s) to run all of my locations Question Title * 9. Where does financing of your business come from? (check all that applies) I use my own money and/or help from the family and friends I have found an equity investor with whom I share ownership of my company I use business loan(s) or line(s) of credit when I need extra funds for my business I use supplier or other 3rd party financing to buy equipment for my business I use grants or other support programs for small businesses Question Title * 10. Are you actively considering expansion of the business? No, I am rather thinking of closing or selling the business No, I am working on making my business stronger but not bigger, at least for now Yes, I will be opening at least one new location before 2025 Yes, I am currently working on growing my brand through franchising Yes, I have already established a franchise to fuel my expansion Page1 / 7 14% of survey complete. Next
