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E-Tail Store Survey
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1.
What are the main reasons an on-line store was integrated into your practice website? Check all that apply.
(Required.)
Convenience for established patients to purchase consumables or products
Generate a passive income stream
Attract new patients
Establish accessibility with a 24/7 electronic store front
Boost practice brand awareness
Differentiate my practice from local competition
Assist in establishing a distinct line between professional service offered by my practice from over-the-counter solution
Needed a way to offer product without having to assume cost and responsibility of managing physical inventory
It is necessary in order to compete with Big Box and other retailers
Other (please specify)
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2.
Excluding IT support and any monthly costs related to maintaining your current on-line shop, what were the upfront costs related to establishing a functional e-tail shop?
(Required.)
Less than $100
$100 - $499
$50 - $999
$1000 - $2500
$2501 - $4000
More than $4000
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3.
Excluding start up costs and any marketing efforts, what is the average monthly costs for maintaining your on-line store?
(Required.)
less than $25
$25 - $99
$100 - $149
$150 - $199
$200 - $299
$300 - $500
more than $500
Other (please specify)
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4.
How has your practice marketed the availability of your on-line store? Click all that apply.
(Required.)
Tell my patients during appointment
E-mail campaign (e-blast or electronic newsletter to) to my patient base
E-mail campaign to purchased customer list
Social media channels
Radio/TV ads
During various community outreach activities
Press release to the community
Pay-per-click pop-up ads
E-shop only promotions with special pricing or free goods when product purchased on-line
Other (please specify)
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5.
On average, how many orders are placed on your on-line shop on a monthly basis?
(Required.)
None; we have yet to generate an order
1-2 orders per month
3-4 orders per month
5 - 10 orders per month
11-20 orders per month
21 - 30 orders per month
more than 30 orders per month
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6.
On average, how much revenue does your on-line shop generate each month?
(Required.)
less than $250
$250 - $499
$500 - $999
$1000 - $2499
$250 - $4999
$5000 - $10000
more than $10000
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7.
In your opinion, what is the revenue potential of your on-line store?
(Required.)
less than $250
$250 - $499
$500 - $999
$1000 - $2499
$250 - $4999
$5000 - $10000
more than $10000
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8.
Based on your experience, if you were able to go back in time, how likely would you choose to move forward with establishing on on-line store for your website?
(Required.)
Very likely
Likely
Neither likely nor unlikely
Unlikely
Very unlikely
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9.
Based on your experience, how likely would you recommend setting up an on-line shop to a collegue?
(Required.)
Very likely
Likely
Neither likely nor unlikely
Unlikely
Very unlikely
10.
Overall, how satisfied or dissatisfied are you with your on-line store?
Extremely satisfied
Somewhat satisfied
Neither satisfied nor dissatisfied
Somewhat dissatisfied
Extremely dissatisfied
Additional comments
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11.
What have been and/or continue to be the biggest issues related to your on-line store that require improvement?
(Required.)
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12.
What do you like most about your on-line store?
(Required.)
Current Progress,
0 of 12 answered