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ICP Profile 2 - HPI, Advantages, & Red Flags
Submit this profile for
each
persona. For greater context, be sure to watch
Defining Your Market
video.
OK
1.
Your email address
2.
Your info
Name
Company
3.
What
High Probability Indicators (HPI/symptoms)
best indicate that a RightFit Prospect™ has a need and is more likely to be open to your proposition (name the
HPI
and provide a description/explanation)?
Indicator 1
Indicator 2
Indicator 3
Indicator 4
Indicator 5
4.
Which of your
company's advantages
make you either a unique solution for your customers or superior to alternative solutions (name the
advantage
and provide a description/explanation)?
Advantage 1
Advantage 2
Advantage 3
Advantage 4
Advantage 5
5.
What
indicators/descriptors represent Red Flags
that, when present, significantly reduce the likelihood of winning the opportunity (name the
red flag
and provide a description/explanation)?
Indicator 1
Indicator 2
Indicator 3
Indicator 4
Indicator 5
Current Progress,
0 of 5 answered
