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* 1. There are usually 6 categories of objections?

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* 2. Effort is one category of objections?

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* 3. Time can be an objection?

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* 4. Effectiveness is a category of objections?

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* 5. A price objection falls into one category affordability?

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* 6. As a salesperson, it is not important to differentiate between value and affordability?

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* 7. A salesperson should not ask follow-up questions if they are faced with a price objection?

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* 8. Talking about other benefits of the protection plan will help show the value in it?

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