Thank you for taking part in this research - by doing so, you will help us to evaluate and improve our films.

You will be asked to tell us a little bit about yourself and then to watch a 2 minute animated film. Following this, you will be asked to answer a few short questions about the film. The survey should take approximately 10 minutes to complete.

Please do not watch the film again before taking this survey - we want to understand what people recall from the film. Please answer all questions from memory, don't be tempted to check your answers as this will invalidate your responses.

Please ensure that you complete the survey in a distraction-free environment where you can see and hear the film.

Your responses to this questionnaire are anonymous, and all data will be treated in the strictest confidence. We aim to publish our results in the form of reports, scientific journal papers and conference presentations.

In order to progress through the survey, please use the following navigation links:

- Click the ‘next' button to continue to the next page
- Click ‘exit this survey’ button if you need to exit the survey early

If you would prefer larger text, please note that you can increase the font size in your web browser by doing the following:

- On a Windows PC: Hold down the Ctrl key and press the '+' button on your keyboard until you are happy with the font size.
- On a Mac: Hold down the Command key and press the '+' button on your keyboard until you are happy with the font size.

* 1. Before completing this questionnaire, please tick the box below to indicate that you have read and understand the information above, and consent for the information you provide to be used for research purposes.

4% of survey complete.