IJNet media entrepreneurship survey 2019 Question Title * 1. Name (optional) OK Question Title * 2. Gender Male Female Other OK Question Title * 3. Age Under 18 18-24 25-34 35-44 45-54 55-64 65+ OK Question Title * 4. Region North America Latin America Europe Middle East and North Africa Sub-Saharan Africa Eurasia/Former USSR South Asia East/Southeast Asia OK Question Title * 5. Have you launched your business or organization? Yes No OK Question Title * 6. When did you launch, or do you expect to launch, your business or organization? Launched more than a year ago Launched within a year Will launch within a year Will launch in more than a year Other (please specify) OK Question Title * 7. What is your business? Podcast Online-only publication Video production YouTube channel Social Media only Mailing list Other (please specify) OK Question Title * 8. Approximately what is your current audience size? (Write N/A if you have not yet launched your business) OK Question Title * 9. What is your current staff size? (Write N/A if you have not yet launched your business) OK Question Title * 10. Were you, or are you currently, a journalist? I used to be a journalist I am currently a journalist I am not, and have never been, a journalist OK Question Title * 11. What are your biggest challenges? If you haven’t started a business yet, what do you anticipate will be the biggest challenges? (Check all that apply) Choosing the right structure (Non-profit vs for-profit, etc) Tax laws Accounting and bookkeeping skills/support Government audits Lawsuits Finding people to hire with the skills you need Finding agencies that provide services Building an audience Retaining a loyal audience Physical threats Cybershaming OK Question Title * 12. How comfortable are you with each of the following skills? (Rate each skill from 1 to 4) 1 - "I have minimal experience" 2 3 4 - "I am an expert" Recruiting team members Recruiting team members 1 - "I have minimal experience" Recruiting team members 2 Recruiting team members 3 Recruiting team members 4 - "I am an expert" Leadership skills Leadership skills 1 - "I have minimal experience" Leadership skills 2 Leadership skills 3 Leadership skills 4 - "I am an expert" Building relationships with partners Building relationships with partners 1 - "I have minimal experience" Building relationships with partners 2 Building relationships with partners 3 Building relationships with partners 4 - "I am an expert" Managing relationships with co-founders Managing relationships with co-founders 1 - "I have minimal experience" Managing relationships with co-founders 2 Managing relationships with co-founders 3 Managing relationships with co-founders 4 - "I am an expert" Work-life balance Work-life balance 1 - "I have minimal experience" Work-life balance 2 Work-life balance 3 Work-life balance 4 - "I am an expert" Connecting with audiences Connecting with audiences 1 - "I have minimal experience" Connecting with audiences 2 Connecting with audiences 3 Connecting with audiences 4 - "I am an expert" OK Question Title * 13. How comfortable are you with each of the following skills? (Rate each skill from 1 to 4) 1 - "I need a lot of help" 2 3 4 - "I am an expert" Web/UX design Web/UX design 1 - "I need a lot of help" Web/UX design 2 Web/UX design 3 Web/UX design 4 - "I am an expert" Social media Social media 1 - "I need a lot of help" Social media 2 Social media 3 Social media 4 - "I am an expert" Analytics Analytics 1 - "I need a lot of help" Analytics 2 Analytics 3 Analytics 4 - "I am an expert" Cybersecurity Cybersecurity 1 - "I need a lot of help" Cybersecurity 2 Cybersecurity 3 Cybersecurity 4 - "I am an expert" Multimedia/transmedia/audio visual skills Multimedia/transmedia/audio visual skills 1 - "I need a lot of help" Multimedia/transmedia/audio visual skills 2 Multimedia/transmedia/audio visual skills 3 Multimedia/transmedia/audio visual skills 4 - "I am an expert" Accounting and bookkeeping Accounting and bookkeeping 1 - "I need a lot of help" Accounting and bookkeeping 2 Accounting and bookkeeping 3 Accounting and bookkeeping 4 - "I am an expert" Digital advertising and marketing Digital advertising and marketing 1 - "I need a lot of help" Digital advertising and marketing 2 Digital advertising and marketing 3 Digital advertising and marketing 4 - "I am an expert" OK Question Title * 14. What sources of funding are you targeting, or have you targeted in the past, to fund your organization? (Select your top 5 choices) Crowdfunding Subscriptions and paywalls Paid membership programs Grants Corporate donations Early advertisements Live events (sponsorship and entrance fees) Banner ads Google AdSense Programmatic ad exchanges Native advertising (sponsored content) Content production services Consulting services Product sales Other (please specify) OK Question Title * 15. Which websites have you used to find resources on media entrepreneurship and related skills? OK Question Title * 16. Have you attended any in-person trainings or events on media entrepreneurship? Yes No If so, what events? OK Question Title * 17. Do you have a mentor? Yes No If so, what was their relationship to you? OK Question Title * 18. What are the biggest problems with learning materials or resources on media entrepreneurship that you have used in the past? Difficult to find Too broad, does not address my specific questions Too specific, is not relevant for my startup type Not engaging Difficult to understand Not in my preferred language Other (please specify) OK Question Title * 19. What has been the most effective way to build and/or engage your audience for your project? Social media SEO In-person events Newsletters Partnerships Live online events (webinars, chats) I have not launched my project yet and currently have no audience Other (please specify) OK Question Title * 20. Did you have previous experience with marketing or branding, or is your media startup the first time you have used or will be using these skills? I have previous experience This is my first time OK Question Title * 21. Which of the following was most influential in learning marketing skills? Online training In-person training Trial and error Hiring consultants Other (please specify) OK Question Title * 22. What has been the best way to build relationships with potential funders? (check all that apply) Attending conferences Social media connections Working my network ICFJ staffer introduced me Participating in events Other (please specify) I currently have no funders OK Question Title * 23. IJNet is planning to produce resources for media entrepreneurs. How would you like to see this content displayed? (check all that apply) Videos Articles Audio Interactive activities Online courses OK Question Title * 24. What kind of information would be most valuable to you in better understanding how to start or run your media startup? OK Question Title * 25. If you'd like to be included in a drawing for a US$50 gift card to Amazon, please include your email address below. This will not be used for any other purpose. Email Address OK DONE