*1.This survey is being conducted by Adler Weiner Research in order to determine your eligibility for a focus group or interview about which you have been contacted. At no point are your individual answers ever sold or shared with our clients (aggregate data or anonymized summaries of the overall survey information may possibly be shared with our clients, however). This survey serves solely as a means for screening. Once the project has been completed this data will be deleted.  For more information please see:
Right to Opt-Out Info
Financial Incentive Info
Adler Weiner Privacy Policy(Required.)

I consent to Adler Weiner Research collecting, storing and processing my personal information for the purpose of determining my eligibility for this market research focus group or interview.

I understand and consent to the following: That should I be eligible for participation in this market research focus group or interview, my contact information (phone, email, and home address) may be shared with the client for purposes related only to this particular project and are not limited to: screening calls to further determine eligibility, sending of "homework" or pre-session assignments via email, allowing access to an online platform via email, or for in-home interviews conducted at your residence.

*2.CONTACT INFO Please provide the following:(Required.)

Name *

Address *

Apt # if applicable

City/Town *

State/Province *

ZIP/Postal Code *

Email Address *

Phone Number *

*3.Please list the Year, Make, and Model for all vehicles currently in your household.(Required.)

1.

2.

3.

4.

*4.What is the year, make, model and trim of the vehicle you drive most often?(Required.)

Year

Make

Model

Trim

*5.How was the vehicle you drive most often purchased?(Required.)

Purchased New

Leased New

Purchased Used

Leased Used

6.What type of engine does your vehicle have?

Gasoline-only engine

Diesel engine

Hybrid electric engine (gas + electric motor)

Plug-in hybrid electric engine or PHEV (Electric battery + Hybrid Engine)

All-electric engine or BEV (with no gas/diesel back-up)

*7.Were you the person most responsible or equally responsible for the decision to purchase this vehicle?(Required.)

Yes

No

*8.Are you the principal driver of this vehicle? In other words, is this the vehicle that you drive at least 50% of the time?(Required.)

Yes

No

9.Which of the following types of vehicles have you personally owned or leased in the past or own currently?

2-door sports car (e.g., performance-based coupe/convertible, such as Ford Mustang, Toyota GR86, Mazda MX-5)

4-door muscle or performance sedan (e.g., Dodge Charger, Cadillac CT5-V, BMW M5, Mercedes-AMG E63, high performance sports sedan)

Both of the above

Neither of the above

10.Which specific Make and Model vehicle(s) do you currently own or have you owned in the past that fit this category?

(If you have not owned one in the past please skip this question.)

Year:

Make:

Model

*11.In what type of business are you and any other adult members of your household employed?(Required.)

Automobile manufacturer or supplier

Automobile dealership or leasing agency

Automobile broker

Advertising or Public Relations agency

Newspaper, Magazine, Radio or Television Media

Internet publishing firm

Market Research Company

None of the above

12.Are you currently:

Employed Full-Time

Employed Part-Time

A Full-Time college student

A homemaker / stay at home parent

Currently unemployed

Retired

13.What is/was your specific occupation? Please include job title and industry.

14.What age range do you fall into?

Below 18

18-20

21-29

30-35

36-45

46-55

56-64

65-70

71+

15.What is your exact age?

*16.What is your gender?(Required.)

Female

Male

Non-Binary

Other (specify)

*17.What is your marital status?(Required.)

Single

Married /Living with Significant other

Divorced

Widowed

*18.Do you have any children?(Required.)

Yes, I have kids living at home

Yes, I have kids NOT living at home

No children

19.If you answered YES to the above, please indicate the gender and ages of your children:

*20.What is your total household income from all sources before taxes?(Required.)

Under $30k

$30 – 49K

$50 – 74K

$75 – 99K

$100-124K

$125-149K

$150-174K

$175-199K

$200-224K

$225-249K

$250-274K

$275-299K

$300-349K

$350-374K

$375-399K

$400-424K

$425-449K

$450-474K

$475-499K

$500K or more

*21.What is the highest level of education you have completed to date?(Required.)

Some High School or less

High School Grad

Trade School

Some College

Associate Degree / Technical Schooling

Bachelor’s Degree

Graduate Degree

*22.What is your ethnic background?(Required.)

White

Black, African American

American Indian or Alaska Native

South Asian Indian, Pakistani, etc.

East Asian Chinese, Japanese, Korean, etc.

Arabic, Central Asian

Other (please specify)

*23.Are you of Hispanic, Latino, or Spanish Origin?(Required.)

No, not of Hispanic, Latino, or Spanish origin

Yes, of Hispanic, Latino, or Spanish origin

*24.Thinking about the next new vehicle you may purchase or lease, how likely would you be to consider each of the following vehicle brands?(Required.)

Definitely would NOT consider

Probably would NOT consider

Might or might not consider

Probably would consider

Definitely would consider

Ford

Definitely would NOT consider

Probably would NOT consider

Might or might not consider

Probably would consider

Definitely would consider

Dodge

Definitely would NOT consider

Probably would NOT consider

Might or might not consider

Probably would consider

Definitely would consider

BMW

Definitely would NOT consider

Probably would NOT consider

Might or might not consider

Probably would consider

Definitely would consider

Porsche

Definitely would NOT consider

Probably would NOT consider

Might or might not consider

Probably would consider

Definitely would consider

Toyota

Definitely would NOT consider

Probably would NOT consider

Might or might not consider

Probably would consider

Definitely would consider

*25.How likely you would be to consider purchasing or leasing each of the following types of vehicles for your next new vehicle?(Required.)

Definitely would NOT consider

Probably would NOT consider

Might or might not consider

Probably would consider

Definitely would consider

Mid-size or large car (e.g., Toyota Camry, etc.)

Definitely would NOT consider

Probably would NOT consider

Might or might not consider

Probably would consider

Definitely would consider

Small or Mid-size SUV (e.g., Ford Bronco Sport, Jeep Cherokee, Toyota RAV4, Subaru Forester, etc.)

Definitely would NOT consider

Probably would NOT consider

Might or might not consider

Probably would consider

Definitely would consider

Large or Fullsize SUV (e.g., Honda Passport, Chevy Blazer, Tesla Model Y, etc.)

Definitely would NOT consider

Probably would NOT consider

Might or might not consider

Probably would consider

Definitely would consider

Midsize or Fullsize Pickup (e.g., Ford F-150, Chevy Colorado, Toyota Tundra, etc.)

Definitely would NOT consider

Probably would NOT consider

Might or might not consider

Probably would consider

Definitely would consider

4-door sports car (e.g., Dodge Charger, Cadillac CT5-V, BMW M5, Mercedes-AMG E63, high performance sports sedan)

Definitely would NOT consider

Probably would NOT consider

Might or might not consider

Probably would consider

Definitely would consider

2-Door Sports Car (e.g., Chevrolet Camaro, Ford Mustang, Toyota Supra, etc.)

Definitely would NOT consider

Probably would NOT consider

Might or might not consider

Probably would consider

Definitely would consider

26.If considering a new 4-door sedan, which of the following best describes your interest in performance-oriented features (e.g., higher horsepower, sport-tuned suspension, enhanced styling)?

Not at all interested – I prefer comfort/efficiency over performance

Not very interested – performance is not a priority

Somewhat interested – I would consider it if the price is reasonable

Very interested – I would specifically seek out a performance trim

Would not consider a 4-door sedan.

*27.How likely are you to consider the following powertrains for your next vehicle?(Required.)

Definitely would NOT consider

Probably would NOT consider

Might or might not consider

Probably would consider

Definitely would consider

Gasoline-only engine

Definitely would NOT consider

Probably would NOT consider

Might or might not consider

Probably would consider

Definitely would consider

Diesel engine

Definitely would NOT consider

Probably would NOT consider

Might or might not consider

Probably would consider

Definitely would consider

Hybrid electric engine (gas + electric motor)

Definitely would NOT consider

Probably would NOT consider

Might or might not consider

Probably would consider

Definitely would consider

Plug-in hybrid electric engine or PHEV (electric battery is primary, with gas hybrid back-up)

Definitely would NOT consider

Probably would NOT consider

Might or might not consider

Probably would consider

Definitely would consider

All-electric engine or BEV (with no gas/diesel back-up)

Definitely would NOT consider

Probably would NOT consider

Might or might not consider

Probably would consider

Definitely would consider

*28.Thinking about the next vehicle you will purchase as a replacement for your current vehicle or additional household vehicle, about how much do you expect to pay for this vehicle?(Required.)

*29.Have you participated in an automotive research project (other than on the phone, mail or internet) during the last 12 months?(Required.)

Yes

No

Thank you so much for completing this survey and expressing your interest in this research opportunity.  We will review your answers and our recruitment team will contact you if you are a match for the project. 
Please note, you must be contacted and confirmed by a recruiter to participate; filling out this survey does not guarantee your participation.   Unfortunately, due to the volume of responses we receive, if you do not qualify or if the project is already full, you may not be contacted.