1. Media Consumption Survey

You have been selected to participate in a study conducted by Northern Insights for Lakehead Public Schools.

Please complete the following short online survey. Your feedback will help to develop Lakehead Public Schools Multi-Year Strategic Plan.

All personal information will remain confidential.

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* 1. My child attends the following school

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* 2. What forms of media do you use on a regular basis? (Please check all that apply)

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* 3. What forms of media do you feel are most effective in communicating to you? Please identify your three favourite forms of media from the following list. (Check only three)

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* 4. When looking for information about your school or Lakehead Public Schools, you use? (Please check all that apply)

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* 5. What do you feel is the best way for Lakehead Public Schools to communicate information to you? (Please check all that apply)

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* 6. How many hours per week do you spend using various forms of media?

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* 7. How many hours per week do you spend using the internet?

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* 8. What subjects or topics do you search for information on? (Please Check All that Apply)

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* 9. How frequently do you go on Facebook?

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* 10. How frequently do you go on Twitter?

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* 11. Do you prefer to visit an organization’s Facebook Page or Official Website?

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* 12. Please select the following local publications that you read on a consistent basis.

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* 13. Do you frequently watch any of the news segments for Thunder Bay Television?

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* 14. Do you frequently watch the 6:00 p.m. Local News on Thunder Bay Television?

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* 15. Do you find the Lakehead Public Schools use of Synervoice, the automated phone system that provides parents and students with school related information to be useful?

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* 16. Would you like to receive automated text messages directly to your mobile phone as a means to stay updated with your child’s school.

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