Furniture Consumer research Pre-screener to be considered Question Title * 1. Please provide your contact information Name Social media link (for verification only) City/Town State/Province ZIP/Postal Code Country Email Address Phone Number OK Question Title * 2. Have you participated in any market or product research in the last 12 months? Yes No OK Question Title * 3. Do you, or anyone in your close family, currently work in any of the following industries? Retail, E-commerce or Fashion Industry Market Research; Usability research; Marketing; Advertising; Public Relations, Publishing, or Journalism (TV, Press, Radio) Web design or development; Graphic design; Interior design or any role where design is or has been your primary role None of the above OK Question Title * 4. What is your gender? Male Female OK Question Title * 5. What is your age? 17 years or less 18 – 23 years 24 – 34 years 35 – 44 years 45 – 54 years 55 – 65 years 66+ years OK Question Title * 6. What is your personal situation? I am single I have a partner or spouse I have children OK Question Title * 7. What do you do for a living? I work full-time I work part-time I am stay at home partner/parent I am a student I am unemployed I am retired OK Question Title * 8. What is your personal annual income? $5k-19k $20k-45k $46k-80k $81k+ OK Question Title * 9. What is your living/accommodation situation? I own my home (or have a mortgage) I am renting I am staying with family or friends Other (please specify) OK Question Title * 10. Where do you consider your home being located? Rural Urban Other (please specify) OK Question Title * 11. This research will be conducted remotely. We will ask you to join the session using your OWN smartphone or laptop/desktop and to share your screen. You will also be asked to do the following as part of the set up. Please confirm which of the following you are prepared to do: Yes No Download the Zoom app to allow us to see you and your screen and run the research Download the Zoom app to allow us to see you and your screen and run the research Yes Download the Zoom app to allow us to see you and your screen and run the research No Have headphones and microphone for your laptop/PC or Smartphone Have headphones and microphone for your laptop/PC or Smartphone Yes Have headphones and microphone for your laptop/PC or Smartphone No Have reliable internet connection for video calls Have reliable internet connection for video calls Yes Have reliable internet connection for video calls No OK Question Title * 12. Which of the following device types do you mainly use to make online purchases? Smartphone Desktop/Laptop Tablet None of the above OK Question Title * 13. Which of the following best describes your online shopping behaviour during the last 12 months (on both desktop and mobile)? I shop for goods and services at least once a week I shop for goods and services online weekly I shop for goods and services online monthly I rarely shop for goods and services online I never shop for goods and services online OK Question Title * 14. Which of the following statements best describes your current situation? I am looking to purchase furniture within the next month I am looking to purchase furniture within 3 - 6 months I am looking to purchase furniture within 12+ months I have just purchased furniture in the last 12 months I am not currently planning to purchase furniture Other (please specify) OK Question Title * 15. Which of the following categories of furniture are you looking to purchase? Beds & mattresses Dining tables, dressing tables & desks Sofas, armchairs & couches TV/ multimedia/ entertainment units Garden furniture Other (please specify) OK Question Title * 16. Which of the following best describes the reason behind the purchase? I am moving in I am upgrading I am replacing I am redecorating Other (please specify) OK Question Title * 17. Have you undertaken any research yet into the specific type of item you might buy, from which retailer, and checking prices? Yes – I have some idea of the product I plan to buy and from which retailer(s) Partly – I have only just started to think about this and to consider options No OK Question Title * 18. Which online retail sites have you shopped with and purchased a large furniture item (e.g. table, chair, sofa, etc.) in the last 6 months? Amazon Wayfair Etsy Target Ikea Walmart eBay Other (please specify) OK Question Title * 19. When you purchase from those sites, what device do you use? Website on Smartphone App on Smartphone Website on Laptop / Desktop Do not use Amazon Amazon Website on Smartphone Amazon App on Smartphone Amazon Website on Laptop / Desktop Amazon Do not use Wayfair Wayfair Website on Smartphone Wayfair App on Smartphone Wayfair Website on Laptop / Desktop Wayfair Do not use Etsy Etsy Website on Smartphone Etsy App on Smartphone Etsy Website on Laptop / Desktop Etsy Do not use Target Target Website on Smartphone Target App on Smartphone Target Website on Laptop / Desktop Target Do not use Ikea Ikea Website on Smartphone Ikea App on Smartphone Ikea Website on Laptop / Desktop Ikea Do not use Walmart Walmart Website on Smartphone Walmart App on Smartphone Walmart Website on Laptop / Desktop Walmart Do not use eBay eBay Website on Smartphone eBay App on Smartphone eBay Website on Laptop / Desktop eBay Do not use Other (please specify) OK Question Title * 20. Are there any of these retail sites you would not recommend or never purchase from again? Amazon Wayfair Etsy Target Ikea Walmart eBay Other (please specify) OK Question Title * 21. Please can you list three uses of a paper clip? OK Question Title * 22. Using the following scale, how comfortable do you feel speaking in a research situation, where 1 is very uncomfortable and 10 is very comfortable? 1 10 Clear i We adjusted the number you entered based on the slider’s scale. OK DONE
