We know everybody uses different terminology for this stuff, so we’ll take a moment to clarify. By “inbound marketing” we mean the amalgamation of SEO, social media, content marketing, email marketing, PPC, link building, and what-have-you that make up the business of our industry. Whether you call it web marketing, digital marketing, Tom, Dick, Harry, or some other blanket SEO title, that’s what we’re talking about. Clear? Excellent. Allons-y!