1. Parker Wright Customer Service Assessment


This brief assessment will offer you an indication of your current customer service capacity. The following questions will take less than seven minutes to complete. We hope you find value in this exercise.

* 1. Has your organization clearly identified and communicated to all levels of the organization who are your customers?

* 2. Have you determined the "lifetime" value of each customer?

* 3. Do you have written customer service procedures?

* 4. When was the last time you had direct customer service contact?

* 5. When was the last time you conducted a customer satisfaction survey?

* 6. How does your organization compete, strategically, in the marketplace?

* 7. How does your organization capture and report customer satisfaction information? (i.e. How do you know if you are doing well and who gets the reports?)

* 8. Does your organization have a receptionist, i.e. a physical person, who handles customers calls, initial inquiries and walk-ins to your location?

* 9. If your response to question 8 was -- In a manner of speaking -- please explain.

* 10. If you would like to receive the basic results of this survey, please provide your e-mail address below. Thank you.