Integrated Marketing and CX Thought Leadership (Pre-Interview Questions)

This questionnaire is designed to gather basic blog content in advance of an in-person interview. During the in-person interview, I typically ask people to share a success story and then open up the conversation to give you an opportunity to reflect on something you feel is unique about your perspective, perception or passion for CX, Experiences or transformation.

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* 1. Can you please let me know who you are?
(NONE OF YOUR PERSONAL INFORMATION WILL BE SHARED WITH ANYONE BEYOND me. I'm Dennis Wakabayashi and my blog is www.wakabayashi.us

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* 2. What is the one thing you'd like audiences to think about CX or transformation as they work to evolve their company or the industry

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* 3. What is the driving force behind your passion to create or contribute to great experiences?

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* 4. Do you have a mentor or someone you'd like to thank for helping you with confidence or credibility to make the change within your organization or the industry? (Feel free to elaborate if you feel compelled to celebrate their contributions in some way.)

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* 5. There's always more work to be done. What's the next hurdle we should all consider thinking more about in the months to come?

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* 6. From this list, what do you think are the most important aspects of delivering Customer Experience or transformation for any business?

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* 7. Please enter any #hashtags that you would like included in any posts related to you or your organization

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* 8. (If you cannot meet in person for an interview, go ahead and answer the following question:) Please share a success story that's meaningful you in a personal way and potentially makes a positive impact on customer and brand experiences.

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* 9. (If you cannot meet in person for an interview, go ahead and answer the following question:) Can you reflect from your personal point of view and offer us a "NORTHSTAR" for us to follow to create EXPERIENCES THAT MATTER?

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