1. General Jewelry Questions

This section relates to your jewelry purchases in the past 6 months. Men or Womens jewelry.

* 1. Thinking of all your jewelry purchases in the past 6 months, approximately how many of your purchases were gifts to be given to someone else?

* 2. In the past 6 months, what type(s) of jewelry have you purchased? (Please check all that apply)

* 3. In the past 6 months, what material or composition are the jewelry items purchased? (for example, if you purchased a platinum diamond ring with sapphire stones, you would indicate "Platinum", "Diamond", and "Semi-Precious Stones" (Please check all that apply)

* 4. What were the primary reasons why you made your last jewelry purchase? (check up to 3 reasons)

* 5. Please check how strongly you agree or disagree with the following statements:

  Strongly Agree Somewhat Agree Neither Agree or Disagree Somewhat Disagree Strongly Disagree
I often buy jewelry on the spur of the moment if I see something that I like.
I feel uncomfortable buying a piece of jewelry if I cannot hold it and/or try it on in person (ex Purchase via Internet).
When I buy a pices of jewelry, it must be made of only the finest materials and crafted to the hightest standards, even if I have to pay more for it.
Most jewelry at retail stores is overpriced, so I usually look for sales or discounts before I buy.
I prefer to buy handcrafted or handmade jewelry (e.g. Etsy, Artfire, local craft fairs, etc) over commerical/retail.
I am more likely to purchase a piece of jewelry if it is on sale or discounted from the orginal list price.