50% of survey complete.

Question Title

* 1. Name and Contact Information (Confidential)

Question Title

* 2. Overall Self-Assessment: For each of the following Communications Competencies, rate your company on a scale of -5 to 5.

  -5 -4 -3 -2 -1 0 1 2 3 4 5
Neutralizing opponents/attackers—e.g., ENGOs
Turning non-supporters into supporters
Turning supporters into champions
Compelling core messages
Clearly defined performance metrics
Ability to tell your story
Dealing with the media
Coalition-building
Supporting/encouraging third parties
Evolving use of media—e.g., social media
Polling and focus groups
Counterarguments
Proactivity: Leading the conversation
Connecting emotionally
Reframing the terms of debate
Access to the most powerful facts and data
Industry knowledge
Passion for your industry

Question Title

* 3. Among these Communications Competencies, rank the top 10 priorities.

  1 2 3 4 5 6 7 8 9 10
Neutralizing opponents/attackers—e.g., ENGOs
Turning non-supporters into supporters
Turning supporters into champions
Compelling core messages
Clearly defined performance metrics
Ability to tell your story
Dealing with the media
Coalition-building
Supporting/encouraging third parties
Evolving use of media—e.g., social media
Polling and focus groups
Counterarguments
Proactivity: Leading the conversation
Connecting emotionally
Reframing the terms of debate
Access to the most powerful facts and data
Industry knowledge
Passion for your industry

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