Welcome

Thanks for participating in the 2021 PBS Digital Studios Audience Survey! Your input is critical in helping shape the future of PBS’ online programming. The survey should take about 10 minutes. You can also skip any questions you'd like.

We'll start with a few quick questions about you.

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* 1. What is your age?

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* 2. What is your gender identity?

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* 3. What is your level of education?

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* 4. How would you identify your racial or ethnic background?

The next few questions are about which YouTube shows and topics you enjoy.

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* 7. Below is a list of currently running PBS Digital Studios shows. Which do you watch regularly? (Select all that apply)

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* 9. Besides nonfiction/educational videos, what other categories do you enjoy on YouTube? (Choose as many as you like.)

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* 10. What are some of your favorite YouTube channels outside of PBS Digital Studios? (We'll leave spaces for up to 5, but you can put fewer.)

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* 11. This question is about your online video preferences. Do any of these statements apply to you? (Check any that apply)

We'd like your help deciding on future PBS Digital Studios shows. The next few questions ask about subjects you would like to see us make shows about.

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* 12. STEM-fans, which of these topics would you like us to cover in our current or future series? (Select as many as you like)

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* 13. History buffs, which topics would you like to see us cover in current or future PBS shows? (Select as many as you like)

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* 14. What arts and humanities topics would you like us to cover in current or future PBS shows? (Select as many as you like)

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* 15. PBS Digital Studios often highlights stories about unique people, cultures, and communities (particularly on our PBS Voices channel). Which of these topics are you most interested in seeing from PBS? (Select as many as you would like)

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* 16. Which of these documentary subjects are you interested in seeing PBS cover? (Select as many as you would like)

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* 17. Let's get specific! Which of these STEM-related show concepts would you be interested in watching? (You can select more than one.)

Thank you for your input! Next, we'd like to ask about platforms other than YouTube.

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* 18. Do you listen to any podcasts? If so, what are some of your favorites? (We'll leave space for 5, but you can put fewer if you like. If you don't listen to podcasts, skip this question.)

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* 19. Beyond YouTube, what platforms do you use? (Select all that apply.)

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* 20. For those who watch short vertical videos on TikTok, YouTube Shorts, Instagram, etc. - what are some of your favorite creators? (We'll leave space for up to 5, but feel free to put fewer.)

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* 21. Do you follow any YouTube creators on social media? If so, why? (You can select more than one thing.)

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* 22. What kinds of additional video from creators would you be interested in? (Select any that apply.)

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* 23. Besides Digital Studios shows, do you watch any PBS broadcast programming? If so, how? (Select all that apply)

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* 24. How were you first introduced to PBS programming?

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* 25. Almost done! This is open ended. What is it that you like the most about PBS Digital Studios programming?

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* 26. Is there anything you would like to see PBS Digital Studios do differently? How could we be better?

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* 27. Last question! Science lovers, would you be interested in joining an email list for PBS Terra (our science and nature YouTube channel)? By joining, you will be able to vote on potential Terra shows, get sneak peeks of new series and help guide our future science content across YouTube, TikTok, podcasts and more. We will only send two to three emails to you per year. To join the Terra email list, please enter your email below.

Thank You! That's the end of the survey! We look forward to serving you with even better programming in the future. (Click DONE below to finish.)
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