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THE DUKE CUSTOMER INSIGHTS SURVEY 2026

Understanding what our customers want from their pub experience at The Duke.

Thank you for taking the time to provide your feedback.

At The Duke, we are committed to continually improving our food, beverage offering, events and overall customer experience. Your insights will help us better understand what our customers value most and allow us to create more relevant promotions, experiences and offers throughout the year.

This survey should take approximately 5 minutes to complete.

As a thank you for your time, you will have automatically been entered into the draw to win a $250 Duke food and beverage voucher.

Your feedback is greatly appreciated and will help us continue delivering the experience our customers love.
1.Name
2.Contact number
3.Email address
SECTION 1: ABOUT YOU
4.How often do you visit The Duke?
5.What best describes you?
6.What age group are you in?
7.Who do you usually visit The Duke with?
8.What is your typical spend per visit at The Duke?
9.Does The Duke represents good value for money?
No
Yes
SECTION 2: WHY YOU VISIT THE DUKE
10.What type of pub experience are you looking for?
11.Compared with other pubs, The Duke is:
12.What is the main reason for your answer?
13.How likely are you to recommend The Duke to friends and family?
0
1
2
3
4
5
6
7
8
9
10
SECTION 3: FOOD PREFERENCES
14.How important is food when choosing a pub?
Not important
Slightly important
Important
Very important
One of the main reasons I visit
15.What price range feels right for a main meal?
16.Which food experience would encourage you to visit more?
SECTION 4: DRINK PREFERENCES
17.What do you usually drink at The Duke?
18.Which cocktail experiences interest you the most?
SECTION 5: PROMOTIONS & OFFERS
19.What is your preferred promotion type?
20.Can you provide an example of a promotion that you have enjoyed recently?
SECTION 6: SPORT & ENTERTAINMENT
21.How important is sport when choosing The Duke?
Not important
Slightly important
Important
Very important
The main reason I visit
22.Which sports would you like The Duke to focus on?
23.Which sporting experiences interest you?
SECTION 7: EVENTS & EXPERIENCES
24.What type of events or experiences would make you visit more often?
SECTION 8: LOYALTY & MARKETING
25.Which loyalty rewards interest you?
26.How do you usually hear about The Duke?
27.What content would you like to see more from The Duke?
28.What is the ONE thing The Duke could do that would make you visit more often?
SECTION 9: UPCOMING EVENTS & SPECIAL OCCASIONS
FATHER'S DAY
29.What Father's Day offer would appeal most?
END OF YEAR EVENTS
30.Would you consider The Duke for an end-of-year work event?
31.If not, why not?
32.What function package would appeal most?
BOXING DAY
33.Would you visit The Duke on Boxing Day for any of the below?
Your feedback is incredibly valuable and plays an important role in helping us understand what we're doing well and where we can improve. Every response is carefully reviewed and helps shape the future of The Duke, from our food and drinks to our events, service and overall guest experience.

Thank you!