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On Land Magazine Reader Survey
1.
How long have you been reading On Land?
Less than six months
Six months to a year
1 - 2 years
3 or more years
2.
Where did you first learn about On Land Magazine?
Email from Western Landowners Alliance
Personal referral (from a friend or relative)
Work referral (from a colleague or peer)
Social media (Facebook, Instagram, Twitter, etc.)
Google search results
On a podcast
At a ranch or business I was visiting
The magazine just started showing up
Other (please specify)
3.
How many other people in your household (besides yourself) read On Land magazine?
None
One
Two
Three
More than three
4.
How
satisfied
are you with the following elements of On Land magazine?
Not at all
Somewhat
Mostly
Completely
Stories/storytelling
Not at all
Somewhat
Mostly
Completely
Essays/information
Not at all
Somewhat
Mostly
Completely
Photography/visuals
Not at all
Somewhat
Mostly
Completely
Advertisers/ads
Not at all
Somewhat
Mostly
Completely
5.
I find the content of On Land magazine to be
Not at all
Somewhat
Mostly
Completely
trustworthy
Not at all
Somewhat
Mostly
Completely
useful
Not at all
Somewhat
Mostly
Completely
relevant
Not at all
Somewhat
Mostly
Completely
high quality
Not at all
Somewhat
Mostly
Completely
6.
What topics would you like to see more of in the magazine? Select as many as you'd like.
hunting/fishing access
Wildlife
Political or business leader interviews
Water/drought
Ranch/operation-scale practical how-tos
Soil health/land health
Rural community concerns
Livestock production/raising
Rancher/landowner profiles or interviews
First person reflections/essays
Public land management
Big picture/national money topics
Federal natural resource policy
State natural resource policy
Ranch/operation-scale money topics
Wildfire
Service, company or product reviews
Property rights
Forestry/timber management
Other (please specify)
7.
Have you ever given or received a gift subscription to On Land Magazine? (check any that apply)
Received a gift
Given a gift
Neither
8.
Which statements best describe your relationship to working lands (farms and ranches)?
Owner-operator
Owner, employing manager(s)
Owner, leasing my land to operator(s)
Employed as a manager
Operator on leased land
Curious/interested in purchasing farm/ranch land
Curious/interested in working in farming/ranching
Employed by a farm/ranch-related for profit business
Employed by a public land management agency
Employed by working lands-related non-profit organization
Other (please specify)
9.
Where else do you find stories or information similar to that offered by On Land magazine? (check all that apply)
Podcasts
Radio
Farm and ranch industry magazines
Public agency (e.g. USDA) websites
Local newspapers (print or online)
National newspapers (print or online)
General interest magazines
YouTube or other videos
Other organization's membership magazines
Online media brands (e.g. Vox, Red State, Slate, The Blaze)
Sustainability or "green" magazines
Friends and neighbors
10.
Where else do you access content from the Western Landowners Alliance?
Never heard of it
Not at all
Sometimes
Frequently
westernlandowners.org
(organization website)
Never heard of it
Not at all
Sometimes
Frequently
onland.westernlandowners.org
(magazine website)
Never heard of it
Not at all
Sometimes
Frequently
The On Land Podcast
Never heard of it
Not at all
Sometimes
Frequently
Working Wild University podcast
Never heard of it
Not at all
Sometimes
Frequently
Emails
from Western Landowners Alliance
Never heard of it
Not at all
Sometimes
Frequently
Facebook
Never heard of it
Not at all
Sometimes
Frequently
Instagram
Never heard of it
Not at all
Sometimes
Frequently
YouTube
Never heard of it
Not at all
Sometimes
Frequently
11.
In your opinion, where does the content of On Land Magazine fall on this scale?
Progressive
Centrist
Conservative
Clear
12.
What is your age?
20 or younger
21-29
30-39
40-49
50-59
60-69
70-79
80 and older
13.
Where are you?
State/Province
AL Alabama
AK Alaska
AS American Samoa
AZ Arizona
AR Arkansas
CA California
CO Colorado
CT Connecticut
DE Delaware
DC District of Columbia
FM Federated States of Micronesia
FL Florida
GA Georgia
GU Guam
HI Hawaii
ID Idaho
IL Illinois
IN Indiana
IA Iowa
KS Kansas
KY Kentucky
LA Louisiana
ME Maine
MH Marshall Islands
MD Maryland
MA Massachusetts
MI Michigan
MN Minnesota
MS Mississippi
MO Missouri
MT Montana
NE Nebraska
NV Nevada
NH New Hampshire
NJ New Jersey
NM New Mexico
NY New York
NC North Carolina
ND North Dakota
MP Northern Mariana Islands
OH Ohio
OK Oklahoma
OR Oregon
PW Palau
PA Pennsylvania
PR Puerto Rico
RI Rhode Island
SC South Carolina
SD South Dakota
TN Tennessee
TX Texas
UT Utah
VT Vermont
VI Virgin Islands
VA Virginia
WA Washington
WV West Virginia
WI Wisconsin
WY Wyoming
14.
On a scale of 0 to 10,
How likely is it that you would recommend On Land Magazine to a friend or colleague?
0 for Not at all likely, 10 for Extremely likely
Not at all likely
Extremely likely
0
1
2
3
4
5
6
7
8
9
10
15.
Do you have any other comments, questions, or concerns?
16.
Would you like to be entered into our drawing to win $100 in On Land or WLA merchandise?
Yes
No
Current Progress,
0 of 17 answered
