Shuttle Spindle & Dyepot Reader 2024 Survey
Welcome to the Handweavers Guild of America, Inc.’s (HGA) Magazine Readership Survey for
Shuttle Spindle & Dyepot
. We are asking for just a few minutes of your time to collect your opinions and suggestions so
Shuttle Spindle & Dyepot
can best serve your interests. Your participation in this survey is entirely voluntary, but by doing so your feedback will help provide direction for the future of the magazine.
Your responses are confidential and you will not be identified in the survey results. Please be open and honest with your feedback as this will help us with our future planning.
We estimate this survey will take less than 15 minutes to complete. Thank you!
1.
How do you generally acquire information about fiber arts?
All Information
Most Information
Some Information
No Information
N/A
Emails
All Information
Most Information
Some Information
No Information
N/A
HGA Website
All Information
Most Information
Some Information
No Information
N/A
Facebook
All Information
Most Information
Some Information
No Information
N/A
Instagram
All Information
Most Information
Some Information
No Information
N/A
Shuttle Spindle & Dyepot magazine
All Information
Most Information
Some Information
No Information
N/A
Other fiber art publications
All Information
Most Information
Some Information
No Information
N/A
Word of mouth
All Information
Most Information
Some Information
No Information
N/A
Other (please specify)
2.
Do you enjoy magazines that focus on a wide range of fiber arts?
Yes, I like a magazine that focuses on a wide range of fiber arts
No, I prefer a magazine that focuses on a specific fiber artform
I like a magazine that focuses on one artform, but has additional information on others
Other (please specify)
3.
What magazine style do you prefer?
Complicated
Simplistic
Stylish
*
4.
How long have you been a member HGA and receiving
Shuttle Spindle & Dyepot
?
(Required.)
Less than 1 Year
1 – 2 Years
3 – 4 Years
5 – 10 Years
More than 10 Years
My Membership Recently Expired (Less than 1 Year ago)
My Membership Expired 1 - 2 Years ago
My Membership Expired 3 or More Years ago
I've never been a Member
5.
How did you first hear about
Shuttle Spindle & Dyepot
?
Internet
Email
Library
Local Guild
Magazine
Word of mouth/Friend
Other (please specify)
6.
Had you ever read
Shuttle Spindle & Dyepot
prior to becoming a member of HGA?
Yes
No
Don’t know
7.
How much of each
Shuttle Spindle & Dyepot
do you typically read?
None of it
Some of it
Most of it
All of it
8.
Approximately how much time do you spend looking through your issue of
Shuttle Spindle & Dyepot
when you first receive it?
Less than 15 Minutes
15 – 30 Minutes
30 – 45 Minutes
45 – 60 Minutes
More than 1 Hour
Do not read it
9.
How many of the last four issues of
Shuttle Spindle & Dyepot
have you read or looked through?
Four or more
Three
Two
The last issue only
None of the last four issues
Never read an issue
10.
Including yourself, how many people typically read or look through your copy of
Shuttle Spindle & Dyepot
?
One (self only)
Two
Three
Four or more
11.
How long do you typically keep your copies of
Shuttle Spindle & Dyepot
?
Discard Immediately
Less than One Month
1 – 2 Months
3 – 6 Months
7 – 12 Months
More than 1 Year
More than 2 Years
Indefinitely
12.
How do you prefer to read your
Shuttle Spindle & Dyepot
?
In print
Online (including mobile devices)
Both
13.
If there were additional content from
Shuttle Spindle & Dyepot
available only online, how likely are you to go to the website and read it?
Not at all likely
A little
Moderately
Very Likely
14.
Please rate the following aspects of
Shuttle Spindle & Dyepot
.
Excellent
Good
Average
Poor
Very Poor
No Opinion
Cover
Excellent
Good
Average
Poor
Very Poor
No Opinion
Range of content covered
Excellent
Good
Average
Poor
Very Poor
No Opinion
Ease of reading
Excellent
Good
Average
Poor
Very Poor
No Opinion
Timeliness of articles presented
Excellent
Good
Average
Poor
Very Poor
No Opinion
Quality of writing
Excellent
Good
Average
Poor
Very Poor
No Opinion
Photography
Excellent
Good
Average
Poor
Very Poor
No Opinion
Balance of imagery to text
Excellent
Good
Average
Poor
Very Poor
No Opinion
Layout and design
Excellent
Good
Average
Poor
Very Poor
No Opinion
15.
When you receive your
Shuttle Spindle & Dyepot
how interested are you in reading these sections of the magazine?
Very Interested
Interested
Somewhat Interested
Not Interested
President’s Letter
Very Interested
Interested
Somewhat Interested
Not Interested
Comments
Letters to the Editor/HGA
Very Interested
Interested
Somewhat Interested
Not Interested
Comments
News & Inspiration
Very Interested
Interested
Somewhat Interested
Not Interested
Comments
Right from the Start
Very Interested
Interested
Somewhat Interested
Not Interested
Comments
Feature Articles
Very Interested
Interested
Somewhat Interested
Not Interested
Comments
HGA Exhibits
Very Interested
Interested
Somewhat Interested
Not Interested
Comments
Book & Media Reviews
Very Interested
Interested
Somewhat Interested
Not Interested
Comments
Update
Very Interested
Interested
Somewhat Interested
Not Interested
Comments
HGA Donor List
Very Interested
Interested
Somewhat Interested
Not Interested
Comments
Calendar
Very Interested
Interested
Somewhat Interested
Not Interested
Comments
Advertisements
Very Interested
Interested
Somewhat Interested
Not Interested
Comments
Classifieds
Very Interested
Interested
Somewhat Interested
Not Interested
Comments
16.
Please indicate the extent to which you agree or disagree with the following statements based on your experience of
Shuttle Spindle & Dyepot
.
Strongly Agree
Agree
Neither Agree or Disagree
Disagree
Strongly Disagree
I feel engaged by the content
Strongly Agree
Agree
Neither Agree or Disagree
Disagree
Strongly Disagree
I am exposed to new points of view or ways of thinking about things
Strongly Agree
Agree
Neither Agree or Disagree
Disagree
Strongly Disagree
It makes me want to know more about what I am reading
Strongly Agree
Agree
Neither Agree or Disagree
Disagree
Strongly Disagree
It feels relevant to the fiber art community and the times we live in
Strongly Agree
Agree
Neither Agree or Disagree
Disagree
Strongly Disagree
17.
Do you think the length of the articles in
Shuttle Spindle & Dyepot
are:
Too Long
Just Right
Too Short
No Opinion
18.
What article topic would you consider to be the most memorable in the last year?
19.
What actions have you taken as a result of reading
Shuttle Spindle & Dyepot
? (check all that apply)
Attended an event, exhibit, conference, etc.
Discussed or forwarded an article or issue
Saved an article or issue
Visited an advertiser’s website
Purchased something I saw advertised in the magazine
Visited HGA’s website
Written a letter or e-mail to the editor, executive director, or president
Made a donation to HGA
Volunteered for an activity
Recommended HGA to a potential member or friend
No action taken
Other (please specify)
20.
Please indicate your agreement with this statement: “
Shuttle Spindle & Dyepot
strengthens my personal connection to HGA and the fiber art community
”
Strongly Agree
Agree
Neither Agree or Disagree
Disagree
Strongly Disagree
21.
Please indicate all the ways in which
Shuttle Spindle & Dyepot
strengthens your connection to HGA and the fiber art community (check all that apply)
Shuttle Spindle & Dyepot
provides resources for me to learn
Shuttle Spindle & Dyepot
inspires me to create
Shuttle Spindle & Dyepot
helps me feel more connected to the fiber art community
Shuttle Spindle & Dyepot
encourages me to volunteer my time with HGA
Shuttle Spindle & Dyepot
encourages me to support HGA financially
Other (please specify)
22.
Please indicate all of the ways in which
Shuttle Spindle & Dyepot
does not enhance your connection to HGA and the fiber art community: (check all that apply)
Shuttle Spindle & Dyepot
does not address topics of interest to me
Shuttle Spindle & Dyepot
does not reflect my experience with the fiber art community
Shuttle Spindle & Dyepot
is not a useful source of information about the fiber art community
Shuttle Spindle & Dyepot
is primarily a fund-raising tool
Other
23.
How would you rate
Shuttle Spindle & Dyepot
overall?
Excellent
Good
Average
Poor
Very Poor
No Opinion
24.
How would you rate
Shuttle Spindle & Dyepot
compared to other magazines/journals of similar content?
Excellent
Good
Average
Poor
Very Poor
No Opinion
Comments
25.
What is it that you like most about
Shuttle Spindle & Dyepot
?
26.
What is it that you like least about
Shuttle Spindle & Dyepot
?
27.
The number of topics that
Shuttle Spindle & Dyepot
can focus on is almost unlimited. Please rate your interest in knowing about the following subjects:
Very Interested
Interested
Somewhat Interested
Not Interested
Member research/experiences
Very Interested
Interested
Somewhat Interested
Not Interested
Member community projects/collaborations
Very Interested
Interested
Somewhat Interested
Not Interested
Member publications
Very Interested
Interested
Somewhat Interested
Not Interested
Member achievements & awards
Very Interested
Interested
Somewhat Interested
Not Interested
Member exhibits
Very Interested
Interested
Somewhat Interested
Not Interested
Member profiles
Very Interested
Interested
Somewhat Interested
Not Interested
Fiber artist profiles
Very Interested
Interested
Somewhat Interested
Not Interested
Creative journey stories, how artists create their work
Very Interested
Interested
Somewhat Interested
Not Interested
Fiber art events and exhibits
Very Interested
Interested
Somewhat Interested
Not Interested
Guild activities/regional programming
Very Interested
Interested
Somewhat Interested
Not Interested
Issues facing the fiber art community
Very Interested
Interested
Somewhat Interested
Not Interested
Project-based articles with drafts
Very Interested
Interested
Somewhat Interested
Not Interested
Technical skills articles without drafts
Very Interested
Interested
Somewhat Interested
Not Interested
Volunteers for HGA
Very Interested
Interested
Somewhat Interested
Not Interested
History and traditions
Very Interested
Interested
Somewhat Interested
Not Interested
Strategic planning
Very Interested
Interested
Somewhat Interested
Not Interested
Stories about donors
Very Interested
Interested
Somewhat Interested
Not Interested
Please suggest any new topics that you wish Shuttle Spindle & Dyepot would cover:
28.
Shuttle Spindle & Dyepot
is a member-supported publication produced by HGA, a 501(c)(3) nonprofit. Advertising supports the production costs of the publication and helps to lower the cost of membership. Ads compromise between 17-20% of the current content of the publication. Is this:
Too Much
About Right
Too Little
No Opinion
Are there any organizations or businesses you would like to see support HGA with an advertisement in Shuttle Spindle & Dyepot?
29.
Is there anything about
Shuttle Spindle & Dyepot
you think we could do better? Any changes or improvements you would like to suggest?
Please provide the following information about yourself. Your answers to these questions provide us with helpful demographics about our HGA members and the
Shuttle Spindle & Dyepot
readership. We use this information to better understand our constituents, solicit advertisers, and when applying for grants. (Remember that all information will be kept completely confidential.)
30.
What is your age?
17 or younger
18-20
21-29
30-39
40-49
50-59
60-69
70-79
80 or older
31.
Which race/ethnicity best describes you? (Please choose only one.)
Black or African American
East Asian
Hispanic or Latino
Mixed or multi-racial
Native American or Indigenous
Native Hawaiian or other Pacific Islander
South Asian or Indian
Southeast Asian
West Asian or Middle Eastern
White or Caucasian
32.
Which most closely describes your gender?
Woman
Man
Transgender Woman
Transgender Man
Non-Binary
Agender/I don't identify with any gender
Gender not listed. My gender is:
Prefer not to state
33.
What is the highest level of school that you have completed?
Primary school
Some high school, but no diploma
High school diploma (or GED)
Some college, but no degree
Associates degree
Bachelors degree
Graduate-level degree
34.
Which of the following categories best describes your employment status?
Employed, working full-time
Employed, working part-time
Not employed, looking for work
Not employed, NOT looking for work
Retired
Disabled, not able to work
35.
What is your household income?
Less than $24,999
$25,000 to $34,999
$35,000 to $49,999
$50,000 to $74,999
$75,000 to $99,999
$100,000 to $149,999
$150,000 or more
36.
Which of the following best describes your current relationship status?
Married
Widowed
Divorced
Separated
In a domestic partnership or civil union
Single, but cohabiting with a significant other
Single, never married
37.
How many people currently live in your household?
Current Progress,
0 of 37 answered