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What Do You Want From Wisewood Apothecary?
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1.
How did you first hear about Wisewood Apothecary?
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2.
Do you happen to know when you first discovered us? Your best approximation would be wonderful!
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3.
Were you aware that our company has operated on a "pay-what-you-can" business model since our inception in 2014?
(Required.)
Yes, and I am familiar with the concept.
Yes, but I don't really know what it is.
No, but that's super rad to find out.
No, and I don't really know what it is.
Other (please specify)
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4.
We have offered a wide variety of services since we opened in 2014, what services are important to you in this day and age?
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Private Clinical Herbal Consult: A one-on-one consultation with a Herbalist about how to incorporate herbs into your wellness journey. It would include a customized, printable herbal plan with all the discussed points collected in one easy place, for your future reference. The pay-what-you-can price range would be $60 - $120, for around 1.5 hours.
Public DIY Herbal Workshops: In-person, guided sessions led by a Herbalist, centred around gaining the skills to make herbal remedies at home, on your own. It may include take-home samples, depending on the subject and overhead costs. The pay-what-you-can price range would be $30 - $90 for around 1.5 hours.
Public Survival Plant Walks: In-person public walks in local Calgary parks, led by a Herbalist. Discover the edible, medicinal, and practical uses for common weeds, trees, and superfoods, and how they could aid in survival situations. The pay-what-you-can price range would be $0 - $70 per person, for around 2 hours.
Online Herbal Course: An online structured course centred around establishing and building on the basic principles of herbal medicine, including phytotherapeutics. It would take approximately 6-12 months to complete and those who pass the exams would receive a certificate of completion. The pay-what-you-can price range would be $100 - $360.
Herb of the Month Club: A digital subscription-based service, that does a comprehensive deep dive into a single plant each month. It would include a printable plant monograph, edible and/or medicinal recipes, anecdotes, guidance for practical use, fun facts, misconceptions, and more. The pay-what-you-can price range would be $10 - $90 per month.
Corporate/Team-Building Workshops: We come to your office and lead guided sessions with a Herbalist, centred around gaining the skills to make herbal remedies and recipes at home. It may include take-home samples, depending on the subject and overhead costs. The cost is determined on a case-by-case basis and runs 45 - 60 minutes depending on your needs.
Private Plant Walks: Our Herbalist meets you at a location of your choosing (a list of city parks, or on your own private land) and walks through the green spaces with you. They highlight the edible, medicinal, and practical uses for common weeds, trees, and superfoods found in the area, and how they could contribute to your wellbeing. The cost is determined on a case-by-case basis and runs 1 - 2 hours depending on your needs.
Other (please specify)
5.
Of the services listed above, which 2 excited you the most?
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6.
In terms of our public plant walks, what days generally work best for you? Check off which days are ideal for you personally.
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Monday
Tuesday
Wednesday
Thursday
Friday
Saturday
Sunday
Holidays like Christmas, Thanksgiving, etc.
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7.
Also for our public plant walks, what time periods generally work best for you?
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Monday to Friday mornings (ex. 10:00am to 12:00pm)
Monday to Friday afternoons (ex. 1:00pm to 3:00pm)
Monday to Friday evenings (ex. 6:00pm to 8:00pm)
Saturday, Sunday mornings (ex. 10:00am to 12:00pm)
Saturday, Sunday afternoons (ex. 1:00pm to 3:00pm)
Saturday, Sunday evenings (ex. 6:00pm to 8:00pm)
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8.
Our Survival Plant Walks generally run 2 hours in length, is that a good amount of time for you? Or would you prefer more time or less time?
(Required.)
2 hours seems perfect to me.
A little less time would be better for me, around 1 hour.
Longer sessions, around 4 hours, would be best for me.
Full-day sessions, around 8 hours, would be best for me.
Other (please specify)
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9.
Still thinking about our public Survival Plant Walks, what aspects could we include that would improve a) your ability to learn on a plant walk, and b) your inclination to attend in the first place?
(Required.)
Printed guides to hand out at plant walks, on topics such as the basics of survival.
Digital guides connected via QR code to printable content on topics such as the basics of survival.
Safe samples of plants to taste, touch, smell, or hear.
A demonstration of items made from plants, such as cordage, water filters, and firestarters.
Occasionally bring guest Herbalists to lead a plant walk.
An engaging draw for a small, herb-related prize at the end of the walk.
A follow-up email containing a list of the plants we talked about on the walk
A deeper history of the land the walk takes place on.
Everything is great as is.
Anything we didn't list here?
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10.
Thinking about the workshops we offer, what are the top 5 topics listed below that you would be excited to learn more about?
(Required.)
Herbal Medicine: How to make & use tinctures, infusions, decoctions, ointments, poultices, etc.
Medicinal Baths: The pros & cons of different kinds, how and when to use them, when to not, etc.
Cold & Flu: Items to stock, cold/flu remedies, how/when to use them, when to get medical help.
Nutritional Helpers: How to make & use sauerkraut, psyllium husk, pre/probiotics, fire cider, etc.
Natural Gifts: Make small, natural crafts that make perfect gifts for holidays, party hosts, etc.
Natural Skincare: Make small, natural skincare products such as cleansers, skin oil, scrubs, etc.
Herbal First-Aid: Natural medicines that perfectly complement your conventional first-aid kits.
Survival Skills: How and when to use nature to satisfy basic needs; food, water, shelter, warmth, security, comfort, etc.
Love Herbs: How and when to use aphrodisiacs and other relaxing/calming/soothing/enticing herbs for romance and sex.
Convalescence: Herbal remedies for helping in the recovery process, such as after a surgery.
Home Herbal Library: A show & tell of the best herb books for stocking your home library.
Natural Dyes: How to make and use natural dyes for a myriad of textiles and other applications.
Bushcraft Skills: How and when to use natural materials to craft various tools and other items designed to help you manage in the wilderness.
Other (please specify)
None of the above
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11.
If you were paying to attend a workshop with us, what would you want to be included in the cost of registration?
(Required.)
12.
Do you have any suggestions for how we could improve accessibility to our educational content (plant walks, workshops, social media posts, etc.) for yourself or others?
13.
In terms of the content we make for social media posts, what would you like to see more or less of?
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Finally, do you have any additional comments, questions, or concerns you would like to make sure we see? Feel free to share your thoughts with us!