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* 1. How long have you known about the Hermiston Herald?

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* 2. Which best describes you?

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* 3. Are you a subscriber to the Hermiston Herald?

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* 4. If you are a subscriber, please rate your delivery in the last 6 months:

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* 5. Do you ever purchase single copies of the Hermiston Herald?

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* 6. If you purchase single copies of the Hermiston Herald, where do you buy it?

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* 7. When do you read your Hermiston Herald?

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* 8. What other newspapers do you read in print?

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* 9. What other news sources do you read online?

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* 10. Do you read the East Oregonian?

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* 11. What parts of the Hermiston Herald do you read most often?

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* 12. What parts of the Hermiston Herald do you read most often?

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* 13. What parts of the Hermiston Herald do you rarely or not ever read?

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* 14. What parts of the Hermiston Herald do you rarely or not ever read?

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* 15. Have you visited www.hermistonherald.com in the last 30 days?

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* 16. If you read the Hermiston Herald online, how often do you go to the website?

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* 17. Have you had any trouble accessing Hermiston Herald articles online?

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* 18. Do you follow the Hermiston Herald on Facebook?

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* 19. What would you like to see more of in the Hermiston Herald?

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* 20. What would you like to see more of in the Hermiston Herald?

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* 21. What would you like to see less of in the Hermiston Herald?

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* 22. What would you like to see less of in the Hermiston Herald?

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* 23. Do you read the ads and/or advertising inserts in the Hermiston Herald?

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* 24. Do you read classified ads in the Hermiston Herald?

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* 25. In the last 30 days, have you taken action based on a print ad in the newspaper?

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* 26. In the last 30 days, have you taken action based on a digital ad seen online from a merchant?

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* 27. What other media influenced you to make a purchase in the last 30 days?

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* 28. How far would you travel to make a purchase?

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* 29. How far would you travel for dining and entertainment?

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* 30. How far would you travel to make an electronics purchase?

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* 31. How far would you travel to make an automobile purchase?

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* 32. How far would you travel to make a clothing purchase?

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* 33. How far would you travel to make a home improvement or décor purchase?

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* 34. What is your home zip code?

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* 35. What is your work zip code?

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