Horton Smith Golf Course

Satisfaction and Demograpic Survey

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* 1. Overall, are you satisfied, dissatisfied, or neither satisfied nor dissatisfied with the playing conditions at Horton Smith Golf Course?

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* 2. How important are golf course conditions to you?

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* 3. How important is customer service to you?

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* 4. Overall, are you satisfied, dissatisfied, or neither satisfied nor dissatisfied with your service at Horton Smith Golf Course?

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* 5. How would you rate your overall satisfaction with Horton Smith Golf Course with similary priced courses you have played recently?

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* 6. In the next 12 months, are you likely to play Horton Smith Golf Course more often, less often, or about the same?

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* 7. How long have you been going to Horton Smith Golf Course?

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* 8. How likely are you to recommend Horton Smith Golf Course to others?

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* 9. Evaluate the following statements.

  Very Dissatisfied Somewhat Dissatisfied Average Somewhat Satisfied Very Satisfied
Overall Course Conditions
Overall Value
Pace of Play
Friendliness/Helpfulness of Staff
Course Layout/Design

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* 10. About how much did you spend on merchandise in the last year at Horton Smith Golf Course

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* 11. On average, how much do you spend on food & beverage each time you play at Horton Smith Golf Course.

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* 12. Which of the following best describes you? (check all that apply)

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* 13. What is your average score for 18 holes?

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* 14. What is your zip code?

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* 15. What is your gender?

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* 16. What is your age?

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* 17. What do you like most about Horton Smith Golf Course?

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* 18. What changes would most improve Horton Smith Golf Course?

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* 19. Address

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* 20. Keep me posted about special offers from Horton Smith, Bill & Payne Stewart, and Rivercut Golf Courses.

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