Horton Smith Survey

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* 1. Overall, are you satisfied, dissatisfied, or neither satisfied nor dissatisfied with the playing conditions at Horton Smith Golf Course?

Extremely satisfied

Quite satisfied

Somewhat satisfied

Neither satisfied nor dissatisfied

Somewhat dissatisfied

Quite dissatisfied

Extremely dissatisfied

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* 2. How important are golf course conditions to you?

Extremely important

Very important

Moderately important

Slightly important

Not at all important

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* 3. How important is customer service to you?

Extremely important

Very important

Moderately important

Slightly important

Not at all important

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* 4. Overall, are you satisfied, dissatisfied, or neither satisfied nor dissatisfied with your service at Horton Smith Golf Course?

Extremely satisfied

Quite satisfied

Somewhat satisfied

Neither satisfied nor dissatisfied

Somewhat dissatisfied

Quite dissatisfied

Extremely dissatisfied

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* 5. How would you rate your overall satisfaction with Horton Smith Golf Course with similary priced courses you have played recently?

Excellent

Very good

Good

Fair

Poor

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* 6. In the next 12 months, are you likely to play Horton Smith Golf Course more often, less often, or about the same?

Much less often

Somewhat less often

About the same

Somewhat more often

Much more often

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* 7. How long have you been going to Horton Smith Golf Course?

Less than 6 months

At least 6 months but less than 1 year

At least 1 year but less than 3 years

At least 3 years but less than 5 years

5 years or more

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* 8. How likely are you to recommend Horton Smith Golf Course to others?

Extremely likely

Quite likely

Moderately likely

Slightly likely

Not at all likely

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* 9. Evaluate the following statements.

	Very Dissatisfied	Somewhat Dissatisfied	Average	Somewhat Satisfied	Very Satisfied
Overall Course Conditions	Overall Course Conditions Very Dissatisfied	Overall Course Conditions Somewhat Dissatisfied	Overall Course Conditions Average	Overall Course Conditions Somewhat Satisfied	Overall Course Conditions Very Satisfied
Overall Value	Overall Value Very Dissatisfied	Overall Value Somewhat Dissatisfied	Overall Value Average	Overall Value Somewhat Satisfied	Overall Value Very Satisfied
Pace of Play	Pace of Play Very Dissatisfied	Pace of Play Somewhat Dissatisfied	Pace of Play Average	Pace of Play Somewhat Satisfied	Pace of Play Very Satisfied
Friendliness/Helpfulness of Staff	Friendliness/Helpfulness of Staff Very Dissatisfied	Friendliness/Helpfulness of Staff Somewhat Dissatisfied	Friendliness/Helpfulness of Staff Average	Friendliness/Helpfulness of Staff Somewhat Satisfied	Friendliness/Helpfulness of Staff Very Satisfied
Course Layout/Design	Course Layout/Design Very Dissatisfied	Course Layout/Design Somewhat Dissatisfied	Course Layout/Design Average	Course Layout/Design Somewhat Satisfied	Course Layout/Design Very Satisfied

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* 10. About how much did you spend on merchandise in the last year at Horton Smith Golf Course

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* 11. On average, how much do you spend on food & beverage each time you play at Horton Smith Golf Course.

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* 12. Which of the following best describes you? (check all that apply)

Local Player

Discount Member at all Parks Courses (Horton, Stewart, Rivercut)

Member of another area club

Tournament/League Player

Vacationer

Non-resident player

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* 13. What is your average score for 18 holes?

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* 14. What is your zip code?

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* 15. What is your gender?

Female

Male

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* 16. What is your age?

18 to 24

25 to 34

35 to 44

45 to 54

55 to 64

65 to 74

75 or older

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* 17. What do you like most about Horton Smith Golf Course?

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* 18. What changes would most improve Horton Smith Golf Course?

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* 19. Address

Name

Company

Address

Address 2

City/Town

State/Province

ZIP/Postal Code

Country

Email Address

Phone Number

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* 20. Keep me posted about special offers from Horton Smith, Bill & Payne Stewart, and Rivercut Golf Courses.

Yes