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True Cut & Co.
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1.
Gender Identity
(Required.)
Male
Female
Non-Binary
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2.
Why city do you reside in?
(Required.)
Metro (Delhi NCR, Mumbai, Bangalore, Chennai, Kolkata, Hyderabad)
Tier 2 / Tier 3 City
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3.
What is the primary occasion you wear or buy T-shirts for? (Select up to 2)
(Required.)
Casual daily wear / Lounging at home
Smart-casual / Office wear
Outings, partying, and social events
Gym, sports, or activewear
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4.
How much do you typically spend on a single casual or smart-casual T-shirt?
(Required.)
Below ₹1,200
₹1,200 – ₹2,500
₹2,501 – ₹5,000
Above ₹5,000
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5.
When buying T-shirts online, how often do you return them due to a poor fit?
(Required.)
Always (Almost every order)
Often (1 out of every 2 orders)
Sometimes (1 out of every 4 orders)
Rarely or Never
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6.
Which of these specific fit frustrations do you experience most often with T-shirts? (Select all that apply)
(Required.)
The Shoulder-to-Chest Conflict: Fits my shoulders but pulls too tightly across the chest.
The Arm Choke: Sleeves or armholes feel tight and restrictive when moving my arms.
The Midsection Tent: Buying a size up to comfortably fit my chest/shoulders makes the lower half look completely baggy and unflattering around my stomach.
The Torso Length Issue: The T-shirt is too long, bunching up awkwardly at my hips/waist.
The Unpredictable Label: I am a 'Medium' in one brand but an 'XL' in another—sizes are completely inconsistent.
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7.
Which T-shirt silhouette do you prefer wearing the most?
(Required.)
Regular / Classic Fit (Sits close to the body without being tight)
Slim / Tailored Fit (Hugs the chest and waist)
Oversized / Relaxed Fit (Dropped shoulders, loose streetwear style)
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8.
Do you feel that standard international size charts (US/UK/EU used by major global apps) fail to account for Indian body proportions?
(Required.)
Yes, consistently
Sometimes
No, they work fine for me
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9.
What are your biggest complaints regarding the fabric quality of popular T-shirt brands? (Select all that apply)
(Required.)
Too much synthetic blend (polyester) that traps heat, sweat, and body odor.
Material is too thin or translucent (forcing specific innerwear or layers).
Fabric feels rough, scratchy, or causes skin irritation in hot weather.
Fabric pills (develops tiny lint balls) rapidly after a few uses.
Other (please specify)
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10.
What is your biggest frustration after washing a newly purchased T-shirt? (Select up to 2)
(Required.)
Asymmetrical Shrinkage: It shrinks unevenly, or the side seams twist diagonally out of shape
The Bacon Collar: The neckline/rib stretches out permanently and goes limp
Color Bleeding: The shades fade drastically after just 1–2 washes
Loss of Structure: The fabric goes completely limp and loses its crisp drape
The stitching/embroidery starts coming undone
11.
Which brand do you currently buy from when you want your highest-quality, best-fitting T-shirt?
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12.
What is the most common reason you hesitate to buy a premium-tier T-shirt (priced above ₹2,000) online?
(Required.)
Fear that the fabric won't justify the price tag once touched
Uncertainty about finding the right fit without physically trying it on
Worry that it will shrink, fade, or spoil after the very first wash
I simply do not believe a basic T-shirt should cost that much
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13.
If an online T-shirt arrives and doesn't fit you quite perfectly, what are you most likely to do?
(Required.)
Go through the multi-day hassle of raising a return/refund request
Keep it anyway and relegate it to lounge wear/home wear
Give it away to a friend or family member
Spend extra time/money taking it to a local tailor to get it altered
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14.
If a T-shirt is being offered a Premium brands experience and additionally solving our day to day struggles and discomforts. Then how likely would you be to buy from them?
(Required.)
Extremely likely
Moderately likely
Unlikely
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15.
Complete this sentence: "I am willing to pay a premium price for a T-shirt ONLY if it guarantees..." (Select your top 2)
(Required.)
It retains its original shape, deep color, and crisp collar structure after 20+ rough washes
The fabric is 100% natural, premium, and highly breathable (e.g., Supima cotton or luxury blends).
It maps to an Indian-body template perfectly, giving room at the midsection without looking oversized.
It features high-end construction details (heavyweight ribbing, reinforced neck tape, clean premium stitching).
16.
Any Other suggestions