You are cordially invited to participate in the following Competitive Intelligence Practice Survey. The results of this survey will be presented at the SCIP (Strategic and Competitive Intelligence Professionals) annual conference in Atlanta in May so timely completion of the survey would be greatly appreciated! Results will also be published in appropriate academic and industry publications.

In answering the following questions about your organizations intelligence activities, consider the following as the definition of competitive intelligence which was taken from SCIP FAQ (www.scip.org):

“CI is a necessary, ethical business discipline and/ or skillset decision making based on understanding the competitive environment in order to drive to competitive advantage in a marketplace.”

"Any organization that has employees gathering information or developing insights on the external environment (competitors, customers, suppliers, technology, etc.) in order to make decisions is practicing some form of CI. CI validates decision making by introducing a disciplined system not only to gather information, but also to perform analysis and disseminate findings about the external environment tailored with the intent to drive competitive advantage for their organization."

In referring to the above definition of competitive intelligence, we recognize that there are many terms used by organizations including competitive intelligence, competitor intelligence, environmental scanning and so forth. However, we are aware that all organizations do have either formal or informal systems, methods or structures to try and understand their competitive environment. Therefore please answer all questions in this survey as they apply to anyone or organization that is trying to understand their external environment whether it is referred to competitive intelligence or another term or done formally or informally.

If you have any questions or concerns about the questionnaire please do not hesitate to contact Jonathan Calof (Telfer School of Management, University of Ottawa) at calof@telfer.uottawa.ca who along with Nisha Sewdass (Department of Business Management, The University of South Africa, Pretoria, South Africa, sewdan@unisa.ac.za) and Ruben Arcos (Centre for Intelligence Services and Democratic Systems, Rey Juan Carlos University, Madrid, Spain) will be analyzing and writing up the results of this survey for the SCIP community.

Thank you for participating in the Competitive Intelligence Practices Study!

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