Welcome to the Annual POI Trade Promotion Management and Retail Execution Benchmarking Survey. POI's 2026/27 annual survey focuses on TPMx and RetX practices, as well as their specific business aspects and challenges. Your participation is essential for shaping our upcoming POI State of the Industry Report, a roadmap guiding businesses through the ever-changing landscape of the CPG industry.
POI's Promise: POI will not share your information with anyone in the manufacturer/retailer competitive landscape. We may use your contact information to maintain contact with you and provide ongoing personalized service and support specific to your organization based on your survey responses and stated needs. To opt out, contact Joanie Malin, POI Director of Client Services, at jmalin@p-o-i.org.
As a Thank You:
1) You will receive an advanced copy of the State of the Industry Report upon release.
2) Your organization will receive 2 complimentary registration passes for the POI Summit.
