MoM Research Room

Shaved and Sliced Deli Chicken

Thanks for taking our short survey. Today we are interested in your thoughts on sliced and shaved chicken you purchase from the Woolworths deli.

The survey should only take a few minutes and just for participating you'll go into the draw to win one of 10 x $100 Woolworths shopping vouchers.

Here goes...

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* 1. Do you purchase sliced or shaved meats from Woolworths deli?

No

Yes

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* 2. Do you, or have you ever purchased Ingham’s Chicken Breast Supreme (this can be sliced or shaved) from Woolworths deli?

No

Yes

I have purchased premium sliced or shaved chicken breast but am unsure of the brand

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* 3. How do you use slice and shaved meats from the deli? Please tick all that are relevant.

Sandwiches for kids (i.e. lunch box)

Salads

Snacking

Cooking

Other (please specify)

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* 4. Ingham’s is looking to relaunch their current Chicken Breast Supreme (available in the deli as sliced or shaved) under a new brand “The Chookery”. It is still 100% made and owned by Ingham’s and will be even better quality.
Would changing the name to “The Chookery” make any difference to whether you purchase or not?

Yes

No

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* 5. Do you have any comments or opinions regarding the question above? Please feel free to share your feedback in the box below.

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* 6. That’s it! Thank you for participating. Your feedback is valuable to us and will help us continue to improve our Ingham’s range.

Don’t forget to leave your email address in the box below if you wish to go into the draw to win one of 10 x $100.00 Woolworths shopping vouchers. Your email address will not be stored and will only be used for the purpose of selecting and contacting prize winners.

Please leave email address here