Andrew Behar book title survey

Corporations are the most powerful entities on the planet, capable of enormous good and crushing destruction. By law they are beholden to their shareholders. For decades, philanthropic trusts, pension funds, and other institutional investors have used shareholder advocacy to press for changes in corporate policy on environmental, social, and governance issues. However, the vast majority of individual shareholders remain silent, hidden behind firewalls of learned ignorance and convinced that they have no power.

In reality, owners of as little as $2,000 worth of stock in a publicly traded corporation have the right to press for change—but few investors realize it. This book is a wake-up call for individual investors to realize that they have far more power than they imagine, to stop abdicating their power, and to take effective action. And it is a how-to guide to the many ways that individual investors can take action, including filing shareholder resolutions, voting their proxies, and engaging with corporate executives.

This book is not another investment guide. Instead, it is a call to action—designed to build a movement of active investors. It informs, inspires, and instructs readers in how they can bring about meaningful progress on a wide range of critical issues, from climate change, human rights, and toxics in our food system to executive compensation, workers’ rights, and much more.
1.Which of the following MAIN TITLE IDEAS is most effective?(Required.)
Very Effective
Effective
Ineffective
Very Ineffective
How to Tell CEOs What to Do
The Shareholder Action Manual
Can I Really Make a Difference?
The Shareholders' Power Manual
The Responsible Shareholder's Guide
Who Let the Dog Out?
Own What You Own
As You Sow
The Conscientious Shareholder's Handbook
Your Power as a Stockholder
Seeding Change
2.Which main title idea do you like best, and what do you like about it?(Required.)
3.Which of the following SUBTITLE IDEAS is most effective?(Required.)
Very effective
Effective
Less effective
Not effective
Reclaim Your Hidden Power and Hold Corporations Accountable
Sowing Seeds to Catalyze a New, Better, and Healthier World
Your Shareholder Voice Can Be Louder Than You Think
The Power of Shareholders to Change the World
How to Tell CEOs What to Do
A Shareholder Action Manual
How Individual Shareholders Can Change Corporations
A Shareholders' Power Manual
How to Take Shareholder Action to Change Corporations
How to Take Action to Force Corporate Change
The Responsible Shareholder's Guide
4.Which subtitle idea do you like best, and what do you like about it?(Required.)
5.Please suggest any other main title ideas or subtitle ideas that you have.
6.What is your principal employment or vocation?
7.What is your first and last name? (If you don't wish to provide your name, then just type in your initials.)(Required.)
8.If you would like to receive the acclaimed free e-newsletter of Berrett-Koehler Publishers announcing new publications and providing news about publishing, please enter your email address.
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