Go Local Cardholder Survey Question Title * 1. How long have you been a Go Local cardholder (it's okay to estimate!) Under a year 1-3 years 4-7 years 8 years to the beginning of the program Question Title * 2. How did you first hear about the Go Local program? Through a local school or school foundation Promotional material at a participating local, independent business (ex: window decal, in-store signage, or store employee told you about it) Local media (Mountain Xpress, 103.3FM, AVL Today, or other media outlet) A friend, neighbor or family member mentioned it to me A participating business told me about it Neighborhood listserv or welcome package I was gifted a Go Local card Don't remember Other (please specify) Question Title * 3. On average, how often do you use your Go Local card? A few times a week About once a week A few times a month Once a month Less than once a month Question Title * 4. If you have suggestions of ways Go Local could help you increase your card usage, please let us know here. Question Title * 5. Which type of Go Local card do you carry? Print card Digital card Both print and digital cards Question Title * 6. Using the up and down arrows, rank the reasons you bought the Go Local card in order of importance. Question Title * 7. Due to Helene, Go Local had to discontinue the print directory this year and rely on the on-line directory and smartphone app for you to find members and discounts. Which one of the statements below best represents how not having a print directory impacted your use of the Go Local program? Didn't impact my use of the card at all Impacted my use of the card some Impacted my use of the card a lot Please add a comment if you'd like to share additional thoughts about Go Local not having a print directory this year. Question Title * 8. In addition to the Go Local card that offers discounts with local businesses, select other offerings you'd be interested in receiving with your Go Local card. community meetups/networking Go Local member trade shows or expos Education events Exclusive access to special one time business offers or merchandise Volunteer opportunities Nothing, I don't need or want anything else Other (please specify) Question Title * 9. Do you think Go Local should bring back the print directory for 2026? Yes No No opinion If you'd like to comment on your response, please do so here. Question Title * 10. Where did you buy your 2025 Go Local card? I didn't buy it, it was a gift A retail store A school or a school's PTA On-line from your website estore Other (please specify) Question Title * 11. What ways are you familiar with Go Local? (check all that apply) the Go Local card Go Local social media outreach (Instagram and/or facebook) Go Local newsletter Go Local smartphone app Go Local website Business participants Go Local signage Go Local sponsoring or co-sponsoring of local events you've attended Other (please specify) Question Title * 12. When you see the Go Local name or logo, or hear someone talk about Go Local, what words or phrases immediately come to mind? Question Title * 13. How would you describe Go Local to a friend? Question Title * 14. On a scale of 1 to 5, how has Go Local impacted your desire or willingness to support local independent businesses? Not impacted at all Impacted a little Impacted some Impacted a lot Not impacted at all Impacted a little Impacted some Impacted a lot Question Title * 15. Go Local creates a new mascot for our Go Local cards to differentiate our cards each year. As you know, this year was the black bear. In a few words, please describe how you feel about them. If you've been a Go Local card holder for multiple years, let us know which one you liked best! Or, if you have a recommendation for a new mascot, please let us know! Question Title * 16. How likely are you to recommend a Go Local card to others? Very likely Likely Neither likely nor unlikely Unlikely Very unlikely Question Title * 17. If you have any additional feedback or thoughts you'd like to share, please enter it here. Question Title * 18. If you'd be willing to participate in a short 10 minute follow-up phone call to share your experience with Go Local, please provide your name and best contact email and/or phone number below. First Name Email Address Done
