42nd Annual Trade Show: Exhibitor Survey

2022 Exhibitor Post-Event Survey

Thank you for exhibiting at the ESSAE Annual Conference & Trade Show on Thursday, May 26, 2022 at the Saratoga Springs City Center. Please help us critique this year's trade show. Your feedback is very important and helps to ensure the success of events to come.

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* 1. Including this time, how many times have you exhibited at #ESSAEAnnual?

First Time

2-5 Years

6-10 Years

11-15 Years

16 or more years!

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* 2. How did you find out about exhibiting opportunities at #ESSAEAnnual?

Direct Email

Recommended by Colleague

Social Media

Heard about exhibiting options while attending another event

Other (please specify)

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* 3. Did you receive all of the event prep information that you needed prior to #ESSAEAnnual?

Yes

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* 4. Please indicate the extent to which you were satisfied with the following aspects of exhibiting at #ESSAEAnnual:

	Extremely Satisfied	Very Satisfied	Somewhat Satisfied	A Little Satisfied	Not at all Satisfied
Geographic Location	Geographic Location Extremely Satisfied	Geographic Location Very Satisfied	Geographic Location Somewhat Satisfied	Geographic Location A Little Satisfied	Geographic Location Not at all Satisfied
Date/Day of the Week	Date/Day of the Week Extremely Satisfied	Date/Day of the Week Very Satisfied	Date/Day of the Week Somewhat Satisfied	Date/Day of the Week A Little Satisfied	Date/Day of the Week Not at all Satisfied
Trade Show Floor Hours	Trade Show Floor Hours Extremely Satisfied	Trade Show Floor Hours Very Satisfied	Trade Show Floor Hours Somewhat Satisfied	Trade Show Floor Hours A Little Satisfied	Trade Show Floor Hours Not at all Satisfied
Layout/Appearance of Trade Show Floor	Layout/Appearance of Trade Show Floor Extremely Satisfied	Layout/Appearance of Trade Show Floor Very Satisfied	Layout/Appearance of Trade Show Floor Somewhat Satisfied	Layout/Appearance of Trade Show Floor A Little Satisfied	Layout/Appearance of Trade Show Floor Not at all Satisfied
Type of Attendees	Type of Attendees Extremely Satisfied	Type of Attendees Very Satisfied	Type of Attendees Somewhat Satisfied	Type of Attendees A Little Satisfied	Type of Attendees Not at all Satisfied
Amount of Business Generated	Amount of Business Generated Extremely Satisfied	Amount of Business Generated Very Satisfied	Amount of Business Generated Somewhat Satisfied	Amount of Business Generated A Little Satisfied	Amount of Business Generated Not at all Satisfied
Exhibit Table Design (High Top)	Exhibit Table Design (High Top) Extremely Satisfied	Exhibit Table Design (High Top) Very Satisfied	Exhibit Table Design (High Top) Somewhat Satisfied	Exhibit Table Design (High Top) A Little Satisfied	Exhibit Table Design (High Top) Not at all Satisfied

What would have made any of the above MORE satisfactory?

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* 5. Please indicate the extent to which you were satisfied with the following aspects of #ESSAEAnnual:

	Extremely Satisfied	Very Satisfied	Somewhat Satisfied	A Little Satisfied	Not at all Satisfied
Event Dashboard - Exhibitor Virtual Profile	Event Dashboard - Exhibitor Virtual Profile Extremely Satisfied	Event Dashboard - Exhibitor Virtual Profile Very Satisfied	Event Dashboard - Exhibitor Virtual Profile Somewhat Satisfied	Event Dashboard - Exhibitor Virtual Profile A Little Satisfied	Event Dashboard - Exhibitor Virtual Profile Not at all Satisfied
Mobile App	Mobile App Extremely Satisfied	Mobile App Very Satisfied	Mobile App Somewhat Satisfied	Mobile App A Little Satisfied	Mobile App Not at all Satisfied
Pre-Show Communication	Pre-Show Communication Extremely Satisfied	Pre-Show Communication Very Satisfied	Pre-Show Communication Somewhat Satisfied	Pre-Show Communication A Little Satisfied	Pre-Show Communication Not at all Satisfied
Online Registration	Online Registration Extremely Satisfied	Online Registration Very Satisfied	Online Registration Somewhat Satisfied	Online Registration A Little Satisfied	Online Registration Not at all Satisfied

What would have made any of the above MORE satisfactory?

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* 6. What were you primary objectives for this event? (Rank 1 = Top Objective)

General Awareness

Lead Generation

Networking

Client Appreciation

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* 7. Were you able to meet your objectives?

YES

How could ESSAE improve the exhibit hall to better meet your goals/objectives?

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* 8. Rank your reasons for making the ESSAE Annual part of of your exhibiting and marketing efforts! (Rank 1 = Highest)

Previous Exhibitor

Quality of Attendees

Recommended by a Competitor

Time of Event

Networking with Attendees

Value Received

Reputation of ESSAE Events

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* 9. What advertising did you use to drive traffic to your table? Mark all that apply.

Direct Mail

Direct Email

Postcards / Flyers

Social Media or Website

Press Release

Company sales people promoting participation during sales calls/visits

Give-Away in your booth to attract attendees

None

Other:

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* 10. Are you planning to exhibit with us next year? (June 8, 2023)

YES

Not Sure

Please share (if applicable) why you wouldn't exhibit at next year's show.

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* 11. If you attended the Keynote, please share your experience:

	Excellent	Very Good	Good	Fair	N/A
Engagement level	Engagement level Excellent	Engagement level Very Good	Engagement level Good	Engagement level Fair	Engagement level N/A
Overall	Overall Excellent	Overall Very Good	Overall Good	Overall Fair	Overall N/A

Comments

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* 12. Did you attend the educational breakout sessions? If so, please select the sessions you attended. (Select all that apply)

Media Wars: The Planning Menace

Pricing Strategies: Don't Leave Money on the Table

Food for Thought: Trends in Menu Design

Help Wanted: Addresses the Association Workspace

Rise Above the Noise: Building a Winning Brand

No Community Manager, No Problem

Market of One: Engaging Members Through Conversation

Advocacy: Challenges, Opportunities, and Member Engagement

JEDI Path: Making DEI Happen in Your Organization

Please share your experience with the breakout sessions. Or, if you did not attend the education, please explain:

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* 13. Do you have any suggested changes to the overall exhibit hall schedule you would like the Trade Show Committee to consider incorporating into next year's conference? Or do you have any creative ideas that you've experienced at other trade show or conferences? If so, please share them below!

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* 14. We’re collecting exhibitor testimonials about the 42nd Annual Conference & Trade Show to support our future marketing efforts and would like to hear your thoughts and experiences of the event.

Testimonials will be used in an upcoming e-newsletter and on the ESSAE website. To make this quick and easy for you, we’ve included some sample questions to answer. As you can see, we’re interested in what your experiences were and what the benefits were to you in exhibiting at the event. Feel free to add to the list for your own testimonial!

What was the best part of the trade show for you? Give an example or two.

How will exhibiting benefit your company/business?

Would you exhibit again?

Why should others consider exhibiting in the future?

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* 15. Please provide your contact information:

Name

Title

Company

Email Address