Understanding Barriers to Creating Customer Advocacy Content

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1. How important do you believe customer advocacy content is for an organisation?

Very Important

Important

Somewhat Important

Not Important

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2. What are the primary reasons your organisation does not create customer advocacy content? Select all that apply.

Lack of resources

Lack of customer stories

Uncertainty about ROI

Lack of budget

Logistics

I don't have an agency to help

The relationship is not strong enough/Not confident enough to ask

Process is too complicated/time consuming

Clients won't take part

Other (please specify)

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3. How often does your organisation collect customer feedback?

Regularly

Occasionally

Rarely

Never

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4. What challenges do you face when trying to create customer advocacy content?

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5. What types of customer advocacy content do you think would be most beneficial for your organisation? Select all that apply.

Written stories

Podcasts

Video stories

Social media posts

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6. How confident are you in measuring the ROI of customer advocacy content?

Very Confident

Confident

Somewhat Confident

Not Confident

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7. What support or resources would help your organisation create more customer advocacy content?

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8. Do you believe customer advocacy content can significantly impact customer retention?

Strongly Agree

Agree

Neutral

Disagree

Strongly Disagree

Understanding Barriers to Creating Customer Advocacy Content

Question Title

1. How important do you believe customer advocacy content is for an organisation?

Question Title

2. What are the primary reasons your organisation does not create customer advocacy content? Select all that apply.

Question Title

3. How often does your organisation collect customer feedback?

Question Title

4. What challenges do you face when trying to create customer advocacy content?

Question Title

5. What types of customer advocacy content do you think would be most beneficial for your organisation? Select all that apply.

Question Title

6. How confident are you in measuring the ROI of customer advocacy content?

Question Title

7. What support or resources would help your organisation create more customer advocacy content?

Question Title

8. Do you believe customer advocacy content can significantly impact customer retention?

Question Title

9. Any additional comments or suggestions regarding customer advocacy content?

Question Title

10. Please provide your name.

Understanding Barriers to Creating Customer Advocacy Content

Question Title

* 1. How important do you believe customer advocacy content is for an organisation?

Question Title

* 2. What are the primary reasons your organisation does not create customer advocacy content? Select all that apply.

Question Title

* 3. How often does your organisation collect customer feedback?

Question Title

* 4. What challenges do you face when trying to create customer advocacy content?

Question Title

* 5. What types of customer advocacy content do you think would be most beneficial for your organisation? Select all that apply.

Question Title

* 6. How confident are you in measuring the ROI of customer advocacy content?

Question Title

* 7. What support or resources would help your organisation create more customer advocacy content?

Question Title

* 8. Do you believe customer advocacy content can significantly impact customer retention?

Question Title

* 9. Any additional comments or suggestions regarding customer advocacy content?

Question Title

* 10. Please provide your name.

1. How important do you believe customer advocacy content is for an organisation?

2. What are the primary reasons your organisation does not create customer advocacy content? Select all that apply.

3. How often does your organisation collect customer feedback?

4. What challenges do you face when trying to create customer advocacy content?

5. What types of customer advocacy content do you think would be most beneficial for your organisation? Select all that apply.

6. How confident are you in measuring the ROI of customer advocacy content?

7. What support or resources would help your organisation create more customer advocacy content?

8. Do you believe customer advocacy content can significantly impact customer retention?

9. Any additional comments or suggestions regarding customer advocacy content?

10. Please provide your name.