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Understanding Online Shopping Habits & Preferences.
1.
What is your age group?
Under 18
18-24
25-34
35-44
45-54
55-64
65+
2.
How often do you buy products online?
Multiple times per week
Very often
Somewhat often
Not so often
Not at all often
3.
Which e-commerce categories do you purchase from most frequently?
Clothing and accessories.
Electronics and gadgets
Home goods and furniture
Health and beauty
Groceries and food delivery
4.
Where do you usually shop online?
Marketplaces like Amazon, Flipkart, Myntra
Online Brand websites like Nike, Adidas, Under Armour
Random online websites promoted on Instagram
Other
5.
What influences your purchase decision the most?
Price & discounts
Delivery Time
Brand Reputation
Customer ratings and reviews
Recommendations from friends, family, or influencers.
6.
Which type of offer motivates you the most to make a purchase?
Major sale events (e.g., Big Billion Days, Great Indian Festival)
Limited-time flash deals
Bundled offers like Buy One Get One
Bank offers, cashback, or EMI discounts
7.
On average, how much time do you spend looking for the best deal / coupon / payment offer before completing a purchase?
Less than 1 minute
1-3 minutes
3-10 minutes
10-30 minutes
More then 30 minutes
8.
What improvement would you most like to see in online pricing and discounts?
More transparent pricing (no hidden charges)
Better discounts on products I want
Personalized offers based on my purchase history
Price drop notifications
Loyalty rewards and cashback on purchases
9.
If a website offered you a personalized discount during checkout, how would you feel?
Very likely to complete the purchase
Somewhat more likely to buy
It wouldn’t affect my decision
I’d be skeptical and want to know why I received it
I would not like personalized discounts
10.
Would you be willing to pay a small monthly subscription for a personalized shopping experience that offers tailored product recommendations, exclusive deals, and helps you save time?
Yes
No