The Marketers Guide to Creating Pinterest Content That Works - Anastasia Gutnikova

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* 1. Which of the following is NOT a recommended aspect ratio for Pinterest Pins?

2:3

1:2

1:3

2x4

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* 2. Dark images receive _____ repins than images with medium lightness.

10x more

20x more

10x less

20x less

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* 3. Warmer images receive _____ repins than cooler images.

2x more

4x more

2x less

4x less

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* 4. True or False: Pinterest does not take into account image quality.

True

False

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* 5. Which font does Gutnikova recommend NOT to use for Pins?

Times New Roman

Arial

Calibri

Any font that is difficult to read

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* 6. True or False: When designing Pins, Gutnikova suggests that using a lot of text on the image makes a better Pin.

True

False

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* 7. The majority of users on Pinterest are on what type of device?

Desktop

Mobile

Tablet

Laptop

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* 8. True or False: Adding text overlay to your pinned image will increase the number of clicks it receives.

True

False

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* 9. For products, which type of image is most likely to receive more saves?

A product by itself with a plain background

A product being used by someone in a “lifestyle” photo

A product with bright text over it

A product won’t do well on Pinterest no matter the type of photo

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* 10. How much time in advance does Pinterest recommend you start pinning for holiday and seasonal traffic?

3-5 weeks

4-6 weeks

5-7 weeks

Post whenever you want