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* 1. What is your first impression of the book title?

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* 2. What is your first reaction to the cover illustration?

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* 3. What is your reaction to the summary paragraph?

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* 4. What is your impression of the two preview chapters?

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* 5. If the book were available today, how likely would you be to buy the book for you or someone you know?

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* 6. How likely is it that you would recommend the book to a friend or colleague?

NOT AT ALL LIKELY
EXTREMELY LIKELY

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* 7. In your own words, what are the things that you like most about this new book title, cover, summary, and preview chapters?

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* 8. In your own words, what are the things that you would most like to improve in this new book title, cover illustration, summary, and preview chapters?

T