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FORVIA Brand Awareness Survey - 2025
Demographics, Awareness, Perception
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1.
What is your relationship to FORVIA?
(Required.)
Customer
Supplier / partner
Media / Journalist
General public
Student / Academia
Other (please specify)
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2.
Which country are you based in?
(Required.)
United States
Mexico
Other (please specify)
*
3.
What is your role or industry?
(Required.)
Automotive OEM
Supplier / Tier 1
Tech / Innovation
Media
Academia / Research
Other (please specify)
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4.
Which best describes your level of seniority within the company you work for?
(Required.)
C-suite executive (CEO, COO, CFO, President, etc.)
Senior executive (EVP, SVP, VP, General Manager)
Director or department head
Manager or supervisor
Individual contributor
Other (please specify)
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5.
Have you heard of FORVIA before today?
(Required.)
Yes
No
Not sure
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6.
If yes, how did you first hear about FORVIA?
(Required.)
Social media
News or media coverage
Industry events or conferences
Word of mouth
Through a business relationship
Other (please specify)
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7.
How often do you see information about FORVIA?
(Required.)
Frequently (weekly or more)
Occasionally (monthly)
Rarely (a few times a year)
Never
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8.
How familiar are you with what FORVIA does?
(Required.)
Very familiar
Somewhat familiar
Heard of it, but not sure what it does
Not at all familiar
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9.
What products do you associate with FORVIA? (Select all that apply)
(Required.)
Automotive interiors
Seating systems
Electronics and displays
Hydrogen storage solutions
Ultra-low emissions solutions
Lighting (headlamps, rear lamps, interior lighting)
Aftermarket products
Other (please specify)
None of the above
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10.
What three words come to mind when you think of FORVIA?
(Required.)
*
11.
How would you rate FORVIA on the following attribute?
Innovation
(Required.)
Very Poor
1 star
Poor
2 stars
Fair
3 stars
Good
4 stars
Excellent
5 stars
N/A
*
12.
How would you rate FORVIA on the following attribute?
Sustainability
(Required.)
Very Poor
1 star
Poor
2 stars
Fair
3 stars
Good
4 stars
Excellent
5 stars
N/A
*
13.
How would you rate FORVIA on the following attribute?
Technology Leadership
(Required.)
Very Poor
1 star
Poor
2 stars
Fair
3 stars
Good
4 stars
Excellent
5 stars
N/A
*
14.
How would you rate FORVIA on the following attribute?
Quality
(Required.)
Very Poor
1 star
Poor
2 stars
Fair
3 stars
Good
4 stars
Excellent
5 stars
N/A
*
15.
How would you rate FORVIA on the following attribute?
Customer Satisfaction
(Required.)
Very Poor
1 star
Poor
2 stars
Fair
3 stars
Good
4 stars
Excellent
5 stars
N/A
*
16.
Compared to other automotive suppliers, how well known is FORVIA?
(Required.)
Much more well known
Somewhat more well known
About the same
Somewhat less well known
Much less well known
Not sure / Don’t know other suppliers
Current Progress,
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