MARKETING YOUR FINANCIAL EDUCATION PROGRAM SO STUDENTS WILL FLOCK TO YOU

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* 1. What are the 4 stages of the marketing sales process?

Reach, Act, Convert, Engage

Reach, Sell, Tell, Follow

Market, Review, Engage, Sell

Engage, Educate, Reach, Tell

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* 2. People are most likely to do business with organizations they

See, Hear, Feel

Know , Like, Trust

Have seen a friend use

Have a 5 star rating on Yelp

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* 3. An element of good design is

Clutter

At least 10 lines of text

Blank space

Different fonts for variety

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* 4. What is Marketing according to the presenter?

Making money

Getting them to show up

Getting them to notice you

C and A

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* 5. The Myth of the “ Media ”.

Skilled, Guru

Social, Expert

Social, Intern

Intern, Socialite

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* 6. What is the bridge between Reach and Act?

A call to action

A call to contemplate

A call to unity

None of the above

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* 7. People are more likely to show up when they know someone is _____________ them.

paying

befriending

expecting

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* 8. Pitfall #2 was?

Undefined Goals

Death by Committee

A Team of One

None of the above

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* 9. In social media you need to be genuine, authentic, and personable.

True

False

MARKETING YOUR FINANCIAL EDUCATION PROGRAM SO STUDENTS WILL FLOCK TO YOU

Question Title

* 1. What are the 4 stages of the marketing sales process?

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* 2. People are most likely to do business with organizations they

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* 3. An element of good design is

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* 4. What is Marketing according to the presenter?

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* 5. The Myth of the “______ Media ______”.

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* 6. What is the bridge between Reach and Act?

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* 7. People are more likely to show up when they know someone is _____________ them.

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* 8. Pitfall #2 was?

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* 9. In social media you need to be genuine, authentic, and personable.

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* 10. Please enter your full name.

* 5. The Myth of the “ Media ”.