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* 1. How often, typically, do you buy a bottle of gin?

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* 2. How often do you consume a drink containing gin?

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* 3. Are you familiar with the term “London Dry Gin”?

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* 4. What do you think the term means?

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* 5. Do you look for the specific term “London Dry Gin” when purchasing your gin?

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* 6. Would you pay more for a gin that was labelled “London Dry Gin” over one that was simply labelled “Distilled Gin” or “Gin”?

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* 7. What is your gender?

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* 8. Which category below includes your age?

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