Zurich Insider Feedback survey

Zurich Insider - tell us what you think

Thank you for taking the time to share your views on the Insider experience. This survey should take no longer than 5 minutes to complete and will be used to continue developing Insider for your benefit.

As a thank you, we would like to offer a £10 Amazon voucher to the first 100 people to complete the survey online. The voucher will be sent to you via post within 30 days of the closing date (31 October 2014). Please note, there is no cash alternative to this voucher.

Question Title

* 1. How did you first hear about Zurich Insider?

A colleague

My Zurich account executive

Zurich email

Insurance event (e.g BIBA)

Referral site (e.g YouTalk)

Search engine

Social media

Other (please specify)

Question Title

* 2. Have you registered and set your preferences for Insider on the Insider website?

Yes, I have personally registered and set my preferences

Yes, someone at my brokerage has registered and we share log ins

No, I have not

I don't know

If not, why?

Question Title

* 3. What is the biggest benefit to you when reading Insider?

The topical industry insights and market dynamics

The insurance expertise and perspective

The digestible format of the articles

The different platforms you can access Insider on (i.e. computer, phone, ipad)

The fact that content can be shared with customers and colleagues

The new CII CPD learning opportunities on the site

Other (please specify)

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* 4. How often do you visit the following aspects of Zurich Insider?

	Once a week or more	Once every couple of weeks	Once a month	Once every 3 months or less
Industry talking point	Industry talking point Once a week or more	Industry talking point Once every couple of weeks	Industry talking point Once a month	Industry talking point Once every 3 months or less
Market Expertise	Market Expertise Once a week or more	Market Expertise Once every couple of weeks	Market Expertise Once a month	Market Expertise Once every 3 months or less
Expert Lab	Expert Lab Once a week or more	Expert Lab Once every couple of weeks	Expert Lab Once a month	Expert Lab Once every 3 months or less
Zurich News	Zurich News Once a week or more	Zurich News Once every couple of weeks	Zurich News Once a month	Zurich News Once every 3 months or less
Broker Voice	Broker Voice Once a week or more	Broker Voice Once every couple of weeks	Broker Voice Once a month	Broker Voice Once every 3 months or less
Q&A	Q&A Once a week or more	Q&A Once every couple of weeks	Q&A Once a month	Q&A Once every 3 months or less
Poll	Poll Once a week or more	Poll Once every couple of weeks	Poll Once a month	Poll Once every 3 months or less

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* 5. When do you most like to read Insider?

On the go (e.g your commute to and from work)

At your desk

At home

Other (please specify)

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* 6. What topics are you most interested in and would you like to know more about?

Question Title

* 7. On a scale of 0-10, where 10 is very likely, how likely are you to recommend Zurich Insider to a colleague?

Why do you say that?

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* 8. What would be the one thing we could change to make it easier for you to read, use and share the content?

Change length or style of content (e.g articles that are shorter and cover key highlights only)

Have PDF versions of articles that can be downloaded

Add take aways such as downloadable guides and tips for you and your customers

Create a section on the site where you can save and file articles to read at a later date

Other (please specify)

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* 9. Are you:

An insurance broker

An insurer

An industry body or organisation

A Zurich employee

Press

Other

Other (please specify)

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* 10. Finally, if you are amongst the first 100 people to complete the survey and would like to receive a £10 Amazon voucher please leave your name, company name and email address details below. This information will only be used for the purpose of contacting you in relation to the delivery of your voucher.

Name:

Company:

Email Address: