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Executive Education Benchmark Survey
1.
What has been your average year-over-year revenue growth since 2021?
Less than 5%
5% - 10%
11% - 20%
21% - 30%
31% - 50%
More than 50%
Comments
2.
Have you returned to pre-pandemic revenue levels?
Yes
No
3.
Is your executive education unit currently profitable and contributing to your business school's financial goals?
Yes
No
4.
What percentage of your business falls into the following categories?
Percentage of Open Enrollment Program Revenue
Percentage of Custom Program Revenue
Other (Please specify)
5.
What Key Performance Indicators (KPIs) are you currently using or monitoring to measure success in your executive education programs? (Select all that apply)
Revenue growth
Participant/Student Evaluation Scores
Customer satisfaction/Net Promoter Score (NPS)
Margin/Profit margin
Customer Acquisition Cost (CAC)
Customer Lifetime Value (CLTV)
Operating Cash Flow
Employee Productivity (revenue or profit generated per employee)
Sales Conversion Rate
Other (please specify)
6.
What are the top 3 headwinds you/your team are most concerned about negatively impacting your business?
Headwind #1
Headwind #2
Headwind #3
7.
What are the top 3 tailwinds you/your team are most excited about positively impacting your business?
Tailwind #1
Tailwind #2
Tailwind #3
700%