Eastern Manitoba Tourism Input Survey

Be part of the conversation and help shape the future of tourism in Eastern Manitoba! 

Eastman Tourism Association is developing a new Strategic Plan for 2021-2024.

Your input will help establish new priorities and directions for tourism in Eastern Manitoba.  We want to hear your ideas for the Eastman Tourism Association and the future of the tourism industry. 

Survey is being administered by Community Futures Winnipeg River.
Deadline to complete the survey is November 16, 2020. 

Thank you for taking the time to complete this survey.

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* 1. Tell us about yourself.  Please check off all boxes that apply to you:

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* 2. Regarding Eastman Tourism Association’s role in Eastern Manitoba, please indicate the extent to which you agree or disagree with the following statements:

  Strongly Agree Agree Somewhat Disagree Disagree Unsure
The services we offer in Eastern Manitoba are clearly recognized by operators and agencies in the region.
The services offered by ETA meet the needs of Eastern Manitoba’s tourism operators.
There is good collaboration between ETA, community organizations, governments and funding partners.
ETA services are well established and run smoothly.
ETA could provide more services to support tourism businesses and organizations.

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* 3. Regarding Eastman Tourism’s strengths and areas for improvement, please indicate how you feel ETA is performing in each area. 

  Excellent Satisfactory Needs Improvement Unsure
Range of skills, expertise, diversity and professionalism in staff and board.
Partnerships, collaboration, communication, coordination and dialogue regarding tourism development.
Ability to mobilize support from funders and decision makers.
Credibility, notoriety, visibility and recognition in Eastern Manitoba.
Mandate and services meet needs and add value in Eastern Manitoba.
Vision and leadership.
Communication of achievements.
Marketing tourism opportunities and businesses in the region.
Assistance with tourism product and experience development.

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* 4. Please rate how important each of the following areas are for Eastman Tourism  to focus on. 

  Very Important Important Somewhat Important Not Important Unsure
Enhance ETA support of new tourism development operations and opportunities.
Promote the success of tourism operators.
Actively lead in tourism development and sector growth in Eastern Manitoba.
Increase available tourism experiences within Eastern Manitoba.
Increase awareness of tourism experiences in Eastern Manitoba.
Increase human resources within Eastman Tourism.
Increase financial resources within Eastman Tourism.
Increase new, repeat and prolonged visitation within Eastern Manitoba.
Increase and improve investments in strategic marketing.
Increase number and quality of tourism related businesses, assets and jobs in Eastern Manitoba.
Aide with tourism recovery due to the COVID-19 pandemic.
Produce digital and printed visitor guides.
Promote sustainable tourism and reduce environmental impacts resulting from tourism.
Develop and maintain a Tourism Development Team with representatives from various tourism agencies in the region.
Facilitate virtual and in-person networking opportunities.
Facilitate training opportunities for tourism businesses and organizations

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* 5. Regarding potential training opportunities, please rate your interest below:

  Very Important Important Somewhat Important Not Important N/A
Tourism product/experience development
Marketing and promotion (i.e. social media)
Community tourism planning
Budgeting and financial management
Manitoba Ambassador Program (for front line workers to enhance knowledge of Manitoba tourism opportunities & how to make positive impressions on visitors)
Event coordination and planning
Business planning
Customer service
Board structure and effective operations
Succession planning (i.e. continuity of leadership and administration)
Thank you for taking the time to complete this survey!