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Are you looking at AR mainly from a...

Before we move on...

Although augmented reality can be applied in different ways, in this survey we focus on AR developed for hand-held devices (smartphones and tablets). Through the camera of their device, users get to see the real environment with information or virtual objects overlaid on top of it, which users can interact with. Well-known examples of this are Snapchat lenses and Pokémon GO.

This survey covers both technical and creative aspects of AR.
If any of the questions fall outside your area of expertise, please feel free to ignore these.

Whether your organization is an AR pioneer or an AR newbie, by answering this survey you'll help us bring you relevant services and shape the content of an upcoming workshop in Geneva.

Aggregated results may be used in public reports, individual answers will only be shared with EBU Members.

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