Mountain Matcha Survey

Mountain Matcha is a portable matcha brand designed for people on the go—especially hikers, campers, and outdoor enthusiasts. It provides a clean, sustained source of energy using high-quality matcha, offering an alternative to coffee or sugary energy drinks while on the trail.

The product is designed with both functionality and sustainability in mind. It features a reusable “trail can” for everyday use, along with refill pouches to reduce waste. Each pouch includes a compostable scoop for easy measuring, and the packaging is lightweight and compact for travel. A built-in carabiner clip hole allows users to attach the product directly to their backpack for quick access during outdoor activities.

Mountain Matcha aims to combine performance, convenience, and eco-conscious design, supporting an active lifestyle while minimizing environmental impact.

The following questions will ask for your feedback on branding, packaging, and overall product appeal.
1.How often do you participate in outdoor activities like hiking, camping, or backpacking?
2.When you’re outdoors, what kind of energy or beverage do you typically bring? (Select all that apply)
3.Which of the following Mountain Matcha logos appeals to you most?
4.How appealing do you find this packaging design for an outdoor product?
5.How useful is a carabiner clip feature that allows the package to attach to your backpack?
6.How important is it to you that this product uses compostable and refillable packaging?
7.What would you expect to pay for a premium, trail-ready matcha product like this?