An Invitation To You: Your Opinion Matters!

Audion was created to meet the audience measurement needs of today’s AM/FM radio stations. Thank you for taking a moment to tell us what you’d like to see from our audience measurement products and services.

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* 1. Your Full Name: (First Name Last Name)

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* 2. Title Preferred: (Mr./Mrs./etc)

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* 3. Your Job Title/Position:

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* 4. Management Role: (Choose One)

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* 5. Your Station: (Please Supply Call Letters)

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* 6. Number of Markets In Which Your Stations Reside: (If Applicable)

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* 7. Number of Stations Under Company Ownership: (If Applicable)

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* 8. Do you subscribe to a ratings service?

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* 9. What is the main reason for your radio operation to subscribe to a ratings service?

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* 10. Do you use this ratings service to make programming decisions?

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* 11. How important is ratings to selling your airtime to advertisers and agencies? (scale of 1-10 with 1 being not important and 10 being most important)

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* 12. What do you like about the ratings service you are subscribing to?

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* 13. What do you dislike about the ratings service you are subscribing to?

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* 14. If you could make one change to your current ratings service, what would it be?

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* 15. For a new ratings service, what features would be important to your operation?

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* 16. AM/FM radio is under pressure from digital. What would you need from a new ratings service to position your radio station(s) in the digital age?

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* 17. Would it be beneficial to access station ratings more frequently than the weekly and monthly intervals?

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* 18. Any other comments?

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