Conference plans have already begun for the 10th Anniversary of the North Coast Wine Industry Expo (WIN Expo) and we'd like your feedback on topic ideas to ensure we're covering what's most important to you! 

Please fill out the following survey to indicate your level of interest in the following Wine Industry Topics. You may skip any topics that are not relevant to your role and/or position.

On a scale of 1-5, 5 being most interesting, what score would you give the following:

Question Title

* 1. Winemaking & Production
(Please rate on a scale of 1-5, 5 being most interesting)

  1 2 3 4 5 N/A
Processes that affect fermentation
New technology in the cellar
Finishing processes and products
Resources for flavor, bouquet, or color enhancement
Management of undesirable wine elements

Question Title

* 2. Sales & Marketing
(Please rate on a scale of 1-5, 5 being most interesting)

  1 2 3 4 5 N/A
Tasting Room experiences
DTC and three-tier sales strategies
Events and other special consumer experiences
Marketing strategies related to digital platforms, in-person experiences, in-store displays
Packaging Innovation
Wine Club Growth Strategy
Branding and brand refreshing
Public relations and working with the media and influencers of the industry
Trendy wines such as hot varietals 
Wineries moving beyond the traditional wine product

Question Title

* 3. Strategy & Leadership
(Please rate on a scale of 1-5, 5 being most interesting)

  1 2 3 4 5 N/A
Bulk Market
Mergers & Acquisitions/positions brands and facilities for sales, growing your brand
Business-wide practices including sustainability, biodynamics, Human Resources, etc.
Preparing for the challenges of today’s world including wildfires, droughts, etc.
Personnel-related topics including staff safety and training, support of team morale
Evolutions in the staffing model since the COVID-19 pandemic changed the traditional workplace
Product positioning from value-forward to luxury

Question Title

* 4. Vineyard & Growers
(Please rate on a scale of 1-5, 5 being most interesting)

  1 2 3 4 5 N/A
Biodynamics and their related certifications
Regenerative farming and their related certifications
Organic farming and their related certifications
Farming technology and equipment
Water management
Root stocks and other vine-related topics
Pest management resources
The impacts of climate change
2022 Harvest recap and forecast on the state of bulk and grape market for 2023
If you have a specific topic not listed here you would like us to consider, or you'd like to just provide additional feedback on what you do see, please do so here.